drjobs Customer Growth Strategy Front Store Retail - Senior Manager

Customer Growth Strategy Front Store Retail - Senior Manager

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1 Vacancy
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Job Location drjobs

Woonsocket, RI - USA

Monthly Salary drjobs

$ 82940 - 182549

Vacancy

1 Vacancy

Job Description

At CVS Health were building a world of health around every consumer and surrounding ourselves with dedicated colleagues who are passionate about transforming health care.

As the nations leading health solutions company we reach millions of Americans through our local presence digital channels and more than 300000 purposedriven colleagues caring for people where when and how they choose in a way that is uniquely more connected more convenient and more compassionate. And we do it all with heart each and every day.

Position Summary

At CVS Health we are a health solutions company focused on being there for every meaningful moment of health big and small. Our retail front store business is a critical part of our strategy its where and how consumers can take care of their everyday wellbeing with products that help with physical mental social/emotional wellbeing.

The Loyalty team aims to inspire customers to choose CVS as their health and wellness goto retailer by delivering value and the most rewarding personalized shopping experience.

We currently have an important opportunity for a Sr Manager Customer Growth Strategy to leverage our world class loyalty program and rich customer data to deliver growth for front store and retail. In this role you will use your deep understanding of customer behavior to help define elevate and action on key customer growth opportunities. You will use your intrinsic curiosity about customer behavior and loyalty program utilization to help identify paths to deeper member engagement.

You should be able to work independently and with teams to drive work forward and be comfortable with ambiguity as you help advance loyalty growth strategies.

You will work with many teams: Loyalty Omnichannel Retail Retail Analytics Merchandising Retail Marketing Consumer Insights and Promotions and will report tothe Lead Dir of Loyalty Engagement and Growth with consistent exposure andengagement with Executive Director levels.

Responsibilities:

Define customerled 35 year Loyalty strategy

Drive annual strategic planning for loyalty programs (ExtraCare ExtraCare Rewards at RX) connected to priority customer opportunities. Build roadmaps for program priorities over next 35 years. Advocate for loyalty program value (customer and financial) delivering on front store retail strategy.

Identify and prioritize customer growth opportunities

Partner with crossfunctional teams and analytics to identify biggest customer growth opportunities for retail front store; leverage and innovate opportunity frameworks analyze market and customer trends (using internal and external data) to frame and size opportunities build consensus and inform priorities

Build crossfunctional customer growth roadmap

Translate priority opportunities into growth plans; working with partners to leverage existing initiatives explore opportunities and generate new ideas. Deliver strategic recommendations supported by robust business cases on customer and financial impact. Connect customer opportunities to budgeting and multiyear planning.

Collaborative Partnerships

Work with cross functional teams to ensure robust and complete thinking successful ideation and enterprise support.


Required Qualifications

  • 8 years developing strategies to mobilize the business to achieve goals and outcomes using innovative solutions
  • 8 years influencing with and without authority
  • 8 years leveraging data to support strategic plans and return on investment
  • 8 years experience working with a team to prioritize work based on skills needs timelines etc.
  • 8 years experience engaging and inspiring a team to reach optimal business outcomes together
  • 8 years experience demonstrating intellectual curiosity and out of the box thinking
  • 8 years experience thriving in a high demand performancedriven environment where priorities may shift.
  • 8 years experience working in Retail CPG CRM or similar businesses
  • 8 years experience studying broader retail trends and have an expert understanding of loyalty programs and what inspires customers to participate meaningfully (plus if you are a CVS shopper).


Preferred Qualifications

  • 10 years developing strategies to mobilize the business to achieve goals and outcomes using innovative solutions
  • 10 years influencing with and without authority
  • 10 years leveraging data to support strategic plans and return on investment
  • 10 years experience working with a team to prioritize work based on skills needs timelines etc.
  • 10 years experience engaging and inspiring a team to reach optimal business outcomes together
  • 10 years experience demonstrating intellectual curiosity and out of the box thinking
  • 10 years experience thriving in a high demand performancedriven environment where priorities may shift.
  • 10 years experience working in Retail CPG CRM or similar businesses
  • 10 years experience studying broader retail trends and have an expert understanding of loyalty programs and what inspires customers to participate meaningfully (plus if you are a CVS shopper).
  • 12 yrs. in a postMBA capacity in management consulting or Marketing role in loyalty/retail/customer goods industry.
  • Experience working in consulting for a large agency.


Education

  • Bachelors degree or equivalent experience

Pay Range

The typical pay range for this role is:

$82940.00 $182549.00


This pay range represents the base hourly rate or base annual fulltime salary for all positions in the job grade within which this position falls. The actual base salary offer will depend on a variety of factors including experience education geography and other relevant factors. This position is eligible for a CVS Health bonus commission or shortterm incentive program in addition to the base pay range listed above. This position also includes an award target in the companys equity award program.

Our people fuel our future. Our teams reflect the customers patients members and communities we serve and we are committed to fostering a workplace where every colleague feels valued and that they belong.

Great benefits for great people

We take pride in our comprehensive and competitive mix of pay and benefits investing in the physical emotional and financial wellness of our colleagues and their families to help them be the healthiest they can be. In addition to our competitive wages our great benefits include:

  • Affordable medical plan options a 401(k) plan (including matching company contributions) and an employee stock purchase plan.

  • Nocost programs for all colleagues including wellness screenings tobacco cessation and weight management programs confidential counseling and financial coaching.

  • Benefit solutions that address the different needs and preferences of our colleagues including paid time off flexible work schedules family leave dependent care resources colleague assistance programs tuition assistance retiree medical access and many other benefits depending on eligibility.

For more information visit anticipate the application window for this opening will close on: 05/30/2025

Qualified applicants with arrest or conviction records will be considered for employment in accordance with all federal state and local laws.


Required Experience:

Senior Manager

Employment Type

Full-Time

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