Global Head of digital Marketing Branding
Global Head of digital Marketing Branding
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Job Description
As the Global Head of Digital Marketing & Branding you will drive our digital marketing and branding strategies ensuring a compelling and consistent digital presence across global markets. Reporting to the Global Marketing & Communication Department you will enhance digital customer experience amplify brand identity and leverage digital channels to support business growth.
This role requires strong leadership strategic vision and expertise in digital marketing branding and crossfunctional collaboration. You will work closely with key stakeholders including internal teams (Leaders Corporate Business CSR HR) and external partners (agencies freelancers and content creators) and orchestrate project management to align digital marketing initiatives with our diverse audienceranging from candidates and investors to artists labels and the broader music ecosystem.
Key Responsibilities
1. Digital Ecosystem Management & Strategy
- Build sustain upgrade and manage a comprehensive digital marketing ecosystem including company websites thirdparty platforms and global/local social media channels.
- Ensure brand consistency security and an optimized digital customer journey.
- Develop digital experiences across customer touchpoints to drive engagement & loyalty.
2. Digital Marketing & Growth
- Design and execute datadriven digital marketing strategies that enhance brand awareness lead generation social advocacy and customer retention.
- Oversee SEO SEM social media content marketing and digital advertising initiatives.
3. Website & Digital Experience Management
- Lead website strategy and ensure seamless UX/UI mobile optimization and accessibility across devices and platforms.
- Utilize analytics to track performance identify areas for improvement and implement datadriven optimizations.
4. Brand Identity & Content Strategy
- Define and evolve the global graphic brand identity ensuring consistency across digital and traditional marketing channels in close collaboration with Corporate.
- Oversee the creation of engaging content aligned with SEO best practices brand messaging and audience engagement.
6. Data & Performance Analytics
- Implement and leverage digital marketing analytics to measure campaign effectiveness optimize strategies and drive business growth.
7. Innovation & Emerging Technologies
- Stay ahead of digital trends tools best practices and technologies ensuring continuous innovation and market relevance.
8. Stakeholder Collaboration
- Partner with Global Marketing & Communication managers crossfunctional teams and external agencies to align digital marketing strategies with business objectives and market needs.
9. Team Leadership & Budget Management
- Lead a team of four professionals (social media web management and branding) while managing external agencies and content creators.
Oversee and allocate digital marketing budgets effectively to maximize ROI.
Qualifications :
1. Education & Experience
Bachelors degree in Marketing Business or a related field (MBA preferred).
810years of experience in digital marketing and branding ideally in an international company with strong business acumen.
2. Core Competencies
Strategic & Analytical Mindset Expertise in digital marketing channels (SEO SEA SMO content marketing and web analytics).
Branding & Creative Leadership Strong background in brand strategy visual identity and storytelling.
Digital Tools & Project Management Proficiency in CMS platforms (WordPress Drupal) and project management tools (Basecamp GanttProject Atlassian Suite).
Change Management & Leadership Ability to navigate complex fastpaced environments and drive digital transformation.
Stakeholder & Relationship Management Strong interpersonal skills to collaborate across departments and build positive & lasting partnerships.
Bilingual Communication Fluent in French and English with excellent written and verbal communication skills.
Additional Information :
SET THE TONE WITH US
Working at Believe means having individual and collective impact in a fastgrowing company!
At all stages of their careers Believers are an important part of what we are doing: shaping the future of the music industry.
We need teams that truly reflect the diversity of our clients: our international presence is an inspiring and enriching work environment for each one of us with daily opportunities to connect with our colleagues all over the world.
We have two hearts at Believe our People and our Artists.
We believe in THE POWER OF OUR PEOPLE who grow every day to develop their potential We aim to provide our Believers with the best environment to thrive.
ROCK THE JOB
Tailormade training and coaching program
Remote working policy
A wellness program Pauses with many activities and animations inhouse
Access to Eutelmed a digital mental health and wellbeing platform that allows you to speak with an experienced psychologist
A healthy and ecoresponsible company restaurant
Individual or family health insurance
CSE benefits
A rooftop
A gym with free classes
SING IN HARMONY
Ambassador program: an employee volunteering initiative dedicated to all Believers interested in having a positive impact on Diversity Equity & Inclusion (DEI) wellbeing and the planet.
Implementation of the sustainable mobility package Forfait mobilit durable > Reimbursement of up to 600 for public transport/low carbon footprint
5 calendar days 2nd parent leave with 100 pay (in addition to the legal paternity or adoption leave)
We are committed to having a workforce that is representative of the community it serves at all levels of the organisation. We therefore welcome applications from all backgrounds and all sections of the community regardless of age disability gender race religion and sexual orientation.
Remote Work :
Yes
Employment Type :
Fulltime
Employment Type
Remote
