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Working Title: Duke Club Graduate AssistantMarketing and Communication
State Role Title:Graduate Assistant
Position Type:Graduate Assistant
Position Status: PartTime
FLSA Status: NonExempt: Eligible for Overtime
College/Division: Intercollegiate Athletics
Department: 300025 Duke Club
Pay Rate:Stipend
Specify Range or Amount: 11865
Is this a JMU only positionN/A
Is this a grantfunded positionNo
Is this a Conflict of Interest designated positionN/A
Beginning Review Date:
About JMU:
Located in the heart of Virginias beautiful Shenandoah Valley the city of Harrisonburg is approximately 120 miles from Washington D.C. and Richmond VA. With a population of just over 53000 Harrisonburg is one of the most diverse communities in the Commonwealth of Virginia. JMU is a selective public institution with a growing national reputation for offering experiences that lead to an outstanding education and inclusive environment for students faculty and staff. The student body includes approximately 20000 undergraduate and 1900 graduate students with over 1000 fulltime instructional faculty.
General Information:
James Madison University (JMU) Duke Club is accepting applications for a Graduate Assistant. This is a twoyear position AugustMay contingent on performance and academic program requirements. The position includes 12 tuition credits per semester (fall and spring). A stipend will be provided per semester. The candidate will work approximately 20 hours per week.
The candidate must be in the process of obtaining a masters degree at James Madison University and possess a strong desire to recognize celebrate and impact athletics annual giving and donor engagement initiatives through collaboration with department staff as well as JMU students faculty staff alumni and donors.
The Duke Club is the fundraising arm for JMU Athletics providing financial support to all 18 varsity sport programs. Duke Club members are Proud & True Fund (PATF) donors who recognize the value of the studentathlete experience and the JMU education helping to keep JMU Athletics programs among the best in the nation.
Support of the Proud & True Fund is vital to the continued success of more than 500 JMU studentathletes and makes a significant impact on each athlete and program.
Position Reporting & Program Information:
Reporting to and with assistance from designated staff the Director of Internal Operations and Events with the Duke Club. The Duke Club is the fundraising arm and annual fund (Proud & True Fund) for JMU Athletics that supports the 18 varsity sport programs scholarships and the athletics general operating budget as well as support for restricted giving sport program funds and fundraising initiatives for all 18 varsity sport programs and cheerleading.
Duties and Responsibilities:
General Responsibilities:
Assist in planning organizing and implementing successful marketing and communications plans for the Duke Club in support of department and sport program fundraising initiatives; annual giving campaigns; and alumni student parent and donor engagement.
Specific Duties and Responsibilities:
Specific Responsibilities:
Customer Service & Program Analysis
Assist with daytoday customer service including but not limited to answering phones accessing donor/member account information processing payments etc. for the Duke Club and associated membership programs
Serve as a contributing team member of the Marketing Events Communications (MEC) team within the Duke Club (inclusive of the Director of Internal Operations and Events the Assistant Director of Events & Stewardship and the Graduate Assistant for Events & Stewardship) to assist with project plan development pre & post event plans and evaluation onsite event management assistance and area leadership
Track analyze and evaluate Duke Club communications to provide monthly analytics reporting on outreach engagement and retention across all methods
Serve as communications lead/manager for select varsity sport programs in collaboration with JMU program coaches development officers and Duke Club administration
Website and ENews
Create and manage sport program fundraising communications with emphasis on outreach engagement and solicitation for the Duke Club and associated membership programs as well as select JMU varsity programs
Assist with maintenance of unitwide web pages on including but not limited to build out of web stories page buildout updating photos content graphics video
Assist with development of department communications including but not limited to development of written content video content graphic design
Assist with creating/managing scholarship studentathlete alumni studentathlete and donor achievement/celebration content including but not limited to news stories features photo galleries
Social Media
Create and manage a comprehensive social media calendar for Duke Club including but not limited to membership solicitations donor deadlines special events announcements etc. for the Duke Club Student Duke Club
Interacting and responding to follower messages daily
Use HootSuite to schedule out content month to month on all social media platforms and pull monthly data reports to see overall analytics of each platform
Lead the development of content creation for Duke Club social media engagement in collaboration with marketing and communication interns.
Create social media messaging and events in consultation and coordination with JMU athletics marketing and communications following University social media guidelines
Print/WebBased Publication Development
Lead and assist with development of Duke Club marketing materials including but not limited to brochures flyers posters information inserts manuals membership guides etc.
Game Day Responsibilities
Assist with general gameday operations for all football games in the premium spaces (Club/Suite Level)
Assist with general gameday operations for some basketball games in the premium spaces (Club/Courtside Lounge)
General Administrative Support
Assist with management of Duke Club and associated membership records
Collaborate with JMU Athletics staff partners in the Duke Club Athletics Ticket Office Fan Engagement Graphic Design Sports Information etc.
Assist with Duke Club annual giving and special project activities including but not limited to mailings fundraising campaigns special events etc.
Any other duties as assigned
Qualifications:
Qualifications:
Must have earned a bachelors degree at an accredited university
Demonstrated familiarity and/or interest in nonprofit work and/or college athletic fundraising
Demonstrated writing experience
Must have an ability to work independently and in a group setting
Demonstrate strong organizational interpersonal and time management skills
Excellent written and verbal communication skills
Proficient in graphic design and marketing skills
Experience and/or willing to learn adobe creative cloud (Photoshop InDesign) email software (Eloqua) Sidearm (website buildout) and Canva
Additional Posting Information:
Conditions of Employment:
Students may apply to a graduate assistantship prior to being accepted into a graduate program. However to be eligible to receive an assistantship upon entry into a graduate program the following criteria must be met:
The student must be conditionally or unconditionally accepted into a graduate program. Students who are provisionally accepted will not be eligible until they achieve conditional or unconditional acceptance into their program.
The students must have an official transcript on file indicating completion of a baccalaureate degree from an accredited institution or agency
After receiving an assistantship the student must maintain at least a 3.0 graduate GPA in order to retain or reapply for the assistantship.
These are minimum criteria. Graduate program coordinators have the right to impose additional criteria if they see fit.
EEO Statement:
James Madison University is committed to creating and supporting a diverse and inclusive work and educational community that is free of all forms of discrimination. This institution does not tolerate discrimination or harassment on the basis of age color disability gender identity or expression genetic information national origin parental status political affiliation race religion sex sexual orientation or veteran status.
We promote access inclusion and diversity for all students faculty staff constituents and programs believing that these qualities are foundational components of an outstanding education in keeping with our mission. The university is interested in candidates whose experience and qualifications support an ongoing commitment to this core quality.
Anyone having questions concerning discrimination should contact the Office for Equal Opportunity:.
Reasonable Accommodation:
If you are a student with a disability and need assistance please contact the Office of Disability Services ator You may also visit the Office of Disability Services located in the Student Success Center Suite 1202 and they will be happy to assist you.
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