Communications Manager I

Position Summary

The Communications Manager will assist in the development and of marketing and communication functions for the College of Human Medicine. This role supports the college brand through internal and external communication tactics including content generation website updates special event marketing support and other marketing duties. This role also collaborates with other units and departments on college initiatives. The Communications Manager reports to the Senior Communications & Marketing Officer and works closely with the Social Media & Digital Marketing Manager Web Project Administrator and Senior Public Relations Manager. Primary work location is either Grand Rapids or the universitys main campus in East Lansing. Hybrid work may also be considered.

Characteristic Duties and Responsibilities

45 Event Marketing

• Execute promotional campaigns for college and communitybased events.
• Develop flyers social media posts web content promotional pieces and eblasts to reach target audiences.
• Collaborate with community partners and sponsors to promote college events.
• Publish community events on local event calendars and identify other outreach opportunities to promote events.
• Support social media manager with digital advertising.
• Assist with onsite coordination during events including photo/videography social media content or media relations.

35 Digital Content

• Design invitations and newsletters using Mailchimp or other email marketing platforms.
• Assist with website content management including updates to the web calendar and leadership directory other highly visited landing pages.
• Publish monthly recaps on research grants and publications in college newsletter.
• Disseminate and crosspost feature stories on other college web properties.
• Review and edit digital content to meet brand standards web usability guidelines and AP style.
• Design infographics Powerpoint slides and website graphics.

20 Unit Support

• Support the unit in planning and executing marketing and communications strategies in support the college strategic plan.
• Assist with the management of communications resources templates logo files and other brand assets.
• Maintain the inventory of college banners signage and other event materials.
• Support unit with licensing requests and approval of merchandise and apparel.
• Compile analytical reports graphics and documents.
• Assist with Secchia Center kiosk signage and flyer approvals.

Minimum Requirements

Knowledge equivalent to that which normally would be acquired by completing a fouryear college degree program in marketing communications journalism public relations health communications or advertising; one to three years of related and progressively more responsible or expansive work experience in public and media relations composing editing and publication production news broadcasting and print media and/or marketing advertising and creative services; graphic design; word processing; desktop publishing; web design; presentation; spreadsheet and/or database software; public presentation; or radio production; or computer programming/technology; experience managing content for social media channels; or an equivalent combination of education and experience.

Desired Qualifications

Three to five years of related work experience in marketing communications public and media relations. Experience in copy writing and editing; email marketing platforms; social media; web content management; Microsoft Office and presentation software.

• Exceptional written communication editing and proofreading skills.
• Intermediate skills with digital marketing tools (web content management systems Photoshop Canva Mailchimp etc..
• Innovative forward thinking committed dependable highly organized and adaptable.
• Demonstrated ability to collaborate and build effective working relationships.
• Adept at managing multiple complex tasks in a fastpaced changing environment.
• Can work both independently with minimal supervision and collaboratively as part of a team.
• Ability to work occasional evenings and weekends as needed.

Equal Employment Opportunity Statement

All qualified applicants will receive consideration for employment without regard to race color religion sex sexual orientation gender identity national origin citizenship age disability or protected veteran status.

Required Application Materials

Resume and Cover Letter

Work Hours

STANDARD 85

Website

Work Statement

MSU strives to provide a flexible work environment and this position has been designated as remotefriendly. Remotefriendly means some or all of the duties can be performed remotely as mutually agreed upon.

Bidding eligibility ends May 6 2025 at 11:55 P.M.