Global Marketing Manager Pharma Maternity Cover
Global Marketing Manager Pharma Maternity Cover
Posted on :
30-04-2025
Employer Active
1 Vacancy
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Job Description
PRIMARY RESPONSIBILITIES
As part of the Global Marketing team you will drive strategic marketing initiatives that enhance brand positioning lead generation and business growth within the Pharma industry. You will develop and execute highimpact marketing campaigns craft compelling content and manage multichannel promotional strategies to strengthen SGSs market presence.
KEY RESPONSIBILITIES
- Participate in the development of the overall global strategy for the business unit including a framework through which key markets specific services and financial targets are set.
- Develop and implement the annual marketing strategy in collaboration with the VP of Pharma and crossfunctional teams.
- Manage and optimize the global marketing budget ensuring efficient allocation of resources.
- Lead the development of digital and print campaigns to increase brand visibility and audience engagement.
- Define gotomarket strategies for new services product launches or geographic expansions.
- Collaborate with subject matter experts to create and maintain highquality marketing assets (fact sheets brochures whitepapers articles presentations).
- Develop compelling and consistent messaging for web email webinars and social media.
- Execute and analyze organic and paid marketing campaigns including PPC accountbased marketing and lead generation initiatives.
- Design and oversee the production of marketing collateral including digital banners ads and event materials collaborating with agencies as needed.
- Oversee social media and email marketing strategies to optimize engagement and visibility.
- Ensure all marketing activities align with SGS branding digital guidelines and compliance regulations (GDPR industry standards etc..
- Plan and coordinate industry event participation including trade shows and webinars.
- Build and maintain strong relationships with internal and external stakeholders including industry associations and media partners.
- Monitor and analyze marketing performance metrics optimizing strategies based on insights.
- Track market trends and competitive landscape to inform strategic adjustments.
Qualifications :
PROFILE & REQUIRED SKILLS
- 6 years of experience in digital marketing content strategy and campaign .
- Strong skills in content creation copywriting and visual marketing.
- Handson expertise in social media marketing (LinkedIn) and email automation.
- Solid understanding of the Pharma and Biopharma industries.
- Detailoriented with a commitment to highquality content delivery.
- Strong collaboration skills and ability to engage with senior stakeholders.
- Proficiency in marketing automation (Eloqua Salesforce) and design tools (Canva or equivalent).
- Event management experience including logistics and promotional .
- Fluent in English with excellent communication skills (additional languages a plus).
- Datadriven mindset with experience analyzing KPIs and optimizing performance.
- Comfortable working in a global fastpaced environment with crossfunctional teams.
Additional Information :
- Preferred location is Europe
- This position requires minimal global travel 12 times a year)
- This maternity cover role offers an exciting opportunity to drive impactful marketing initiatives within a leading global organization contributing to the growth of SGSs Pharma SBU. If you thrive in a dynamic resultsdriven environment we encourage you to apply!
Remote Work :
Yes
Employment Type :
Contract
Employment Type
Remote
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