Digital Journey and Performance Manager
Digital Journey and Performance Manager
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Job Description
Digital Journey and Performance Manager
Salary National Circa 50000 / London Circa 60000
We are looking for a dynamic and experienced Digital Journey and Performance Manager to join our Direct Wealth Gotomarket (GTM) team. The successful candidate will own the endtoend journeys for our consumer wealth products providing insights and analysis to enhance the customer experience and drive our overall performance.
Its an exciting time to join the direct wealth GTM team as the Direct Wealth business has ambitious growth plans so if you feel passionate about making a positive impact this is the place to be! Working in a supportive and collaborative team your professional development with be nurtured and youll have ample opportunities to test and learn meaning youll be able to keep at the forefront of marketing innovation.
This role involves developing the full scope of the journey collaborating with stakeholders across Digital and Centres of Excellence (CoE) and initiating feedback loops into Customer Strategy. A passion for the numbers is essential as youll be responsible for maximising the effectiveness of our activity.
Key Accountabilities:
Develop and manage the endtoend journey for our consumer wealth products.
Collaborate with stakeholders across Digital and CoE to influence every step of the journey.
Identify capability gaps and lead the upskilling of BU aligned Marketing teams.
Build strong relationships and influence teams across GTM Digital Data and CoE.
Summarise key journey performance data and present it to stakeholders.
Define create and monitor an endtoend journey dashboard; establish and manage OKRs.
Deliver incremental improvements through test and learn of hypotheses.
Drive and track the improvement roadmap for the journey.
Evaluate customer journeys and report to the GTM Lead.
Key skills:
Passion and enthusiasm for marketing excellence.
Excellent commercial acumen and a passion for the numbers.
Proven experience in journey management or a related field.
Strong analytical skills and ability to interpret data.
Excellent communication and relationshipbuilding skills.
Ability to lead and influence crossfunctional teams.
Experience with digital marketing and customer strategy.
What youll get for this role:
Salary National Circa 50000 / London Circa 60000 (depending on location skills experience and qualifications)
Bonus opportunity 10 of annual salary actual amount depends on your performance and Avivas
Generous pension scheme Aviva will contribute up to 14 depending on what you put in
29 days holiday plus bank holidays and you can choose to buy or sell up to 5 days
Up to 40 discount on Aviva products and other retailer discounts
Up to 1200 of free Aviva shares per year through our Matching Share Plan and share in the success of Aviva with our Save As You Earn scheme
Outstandingly supportive policies including parental and carers leave
Flexible benefits to suit you including sustainability options such as cycle to work
Make a difference be part of our Aviva Communities and use your 3 paid volunteering days to help others
We take your wellbeing seriously with lots of support and tools
Aviva is for everyone:
Were inclusive and welcome everyone we want applications from all backgrounds and experiences. Excited but not sure you tick every box Even if you dont we would still encourage you to apply. We also consider all forms of flexible working including part time and job shares.
We flex locations hours and working patterns to suit our customers business and you. Most of our people are smart working spending around 50 of their time in our offices every week combining the benefits of flexibility with time together with colleagues.
To find out more about working at Aviva take a look here.
We interview every disabled applicant who meets the minimum criteria for the job. Once youve applied please send us an email stating that you have a disclosed disability and well interview you.
Wed love it if you could submit your application online. If you require an alternative method of applying please send an email to
Required Experience:
Manager
Employment Type
Full Time
