Social Media Manager
Social Media Manager
Employer Active
Job Alert
You will be updated with latest job alerts via email
Share
Job Alert
You will be updated with latest job alerts via email
$ 54900 - 68600
1 Vacancy
Job Description
Welcome to the official site for employment opportunities at MICA. At MICA we empower our employees to use their talent in a variety of ways. We are pleased that you are interested in career opportunities offered at MICA.
Job Title: Social Media Manager
Department: Strategic Communications
FLSA Status: Exempt
Reports to: Vice President Strategic Communications
Work Schedule: 35 hours/week; 12 months/year
Union: SEIU Local 500
Grade Level: 7
Salary Range: $54900 $68600
General Purpose: MICA is seeking a skilled Social Media Manager to create publish and manage organic content across MICAs flagship social media channels enhancing brand presence engaging key audiences and promoting the Colleges mission and strategic priorities through collaborative storytelling and creative marketing campaigns.
Summary of Essential Functions:
Create and publish visually compelling and strategic content that supports institutional goals and tells MICAs story authentically.
Develop and execute social media strategies to increase engagement audience growth and brand awareness across MICAs flagship social media channels.
Monitor and engage with MICAs social media community fostering positive interactions and timely responses.
Essential Duties & Responsibilities:
Create and publish original authentic and visually compelling content (including copy graphics photos and shortform video) across platforms such as Instagram TikTok Facebook X (formerly Twitter) LinkedIn YouTube and emerging platforms.
Develop and maintain a comprehensive social media content calendar aligned with institutional priorities and marketing campaigns.
Collaborate with the Strategic Communications team and other campus partners to identify and amplify stories that showcase MICAs students faculty alumni and institutional impact.
Monitor social media channels daily engaging with followers and responding to inquiries comments and direct messages in a timely brandaligned manner.
Track and analyze social media metrics generating reports to evaluate performance inform content strategy and identify areas for growth.
Stay current with social media trends platform updates and best practices making recommendations to enhance MICAs social media presence.
Serve as the primary administrator for MICAs flagship social media accounts ensuring consistent brand voice accuracy and alignment with MICAs strategic goals.
Collaborate with campus partners to provide guidance on social media best practices and help coordinate social media efforts across the institution.
Perform other related duties as assigned.
Knowledge Skills and Abilities:
Knowledge of major social media platforms including Instagram TikTok Facebook LinkedIn YouTube and X.
Strong writing editing and storytelling skills with the ability to craft compelling content tailored to various platforms and audiences.
Ability to create visually appealing content including basic graphic design and shortform video editing.
Proficiency with social listening social media media management and scheduling tools (such as Meltwater Sprout Social and Hootsuite).
Strong organizational and project management skills with the ability to manage multiple projects and deadlines simultaneously.
Proficiency with project management software such as Asana.
Ability to work independently and collaboratively in a fastpaced deadlinedriven environment.
Understanding of social media analytics and the ability to translate data into actionable insights.
Commitment to representing MICAs mission values and welcoming community in digital storytelling.
Minimum Qualifications:
Bachelors degree in marketing communications journalism or a related field or equivalent combination of education and experience.
2 years of professional experience managing social media accounts for a brand institution or organization.
Experience creating integrated multimedia content for social media including graphics photography and video.
Experience with Adobe Creative Suite Canva or other design tools.
Demonstrated understanding of social media best practices and trends.
Preferred Qualifications:
Experience working in higher education arts or cultural organizations.
Familiarity with social media advertising.
Knowledge of accessibility best practices for digital content.
Reporting to this position: No direct reports; may oversee student workers freelancers or interns.
Conditions of Employment:
Satisfactory Background check results required.
Some evening and weekend work may be required to support events and timesensitive content.
Physical demands and work environment: The physical demands and work environment characteristics described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Physical Demands: While performing the duties of job the employee is occasionally required to stand walk; sit; use hands to finger handle or feel objects tools or controls; reach with hands and arms; balance; stoop; talkor hear. The employee must occasionally lift up to 15 pounds. Specific vision abilities required by the job include close vision distance vision color vision peripheral vision depth perception and the ability to adjust focus. (may be adjusted depending on position)
Work environment: While performing the duties of the job the employee is exposed to weather conditions prevalent at the time. The noise level in the work environment is usually minimal.
Required training: Handbook orientation AntiHarassment Hazard Communication Emergency Plans & Fire Prevention Personal Protection Equipment.
Maryland Institute College of Art is committed to its policy of providing equal opportunity regardless of race color creed national origin religion gender sexual orientation marital status age disability or veteran status (disabled Vietnamera or otherwise). Furthermore the College does not tolerate any form of sex discrimination including sexual harassment or sexual violence. This policy applies to all programs facilities and activities provided by Maryland Institute College of Art including but not limited to admission educational programs and employment.
Applicants must apply online for each job in which they are interested. You will not be considered for any job for which you have not specifically applied. We do not accept applications via email U.S. mail or fax. Successful candidates for any staff or faculty positions will be subject to a preemployment background check.
MICA provides reasonable accommodations to applicants with disabilities on a casebycase basis. If you need a reasonable accommodation for any part of the application and hiring process please contact Human Resources at.
Required Experience:
Manager
Employment Type
Full-Time
