Sr Event Marketing Manager Amazon Business
Sr Event Marketing Manager Amazon Business
Posted on :
27-04-2025
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1 Vacancy
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Job Description
Come be a part of a rapidly expanding $35 billion dollar global business. At Amazon Business a fastgrowing startup passionate about building solutions we set out every day to innovate and disrupt the status quo. We stand at the intersection of tech & retail in the B2B space developing innovative purchasing and procurement solutions to help businesses and organizations thrive. At Amazon Business we strive to be the most recognized and preferred strategic partner for smart business buying. Bring your insight imagination and a healthy disregard for the impossible. Join us in building and celebrating the value of Amazon Business to buyers and sellers of all sizes and industries. Unlock your career potential!
We are seeking a seasoned event marketing professional who thrives in a dynamic fastpaced environment and has a passion for planning executing and analyzing inperson events.
As a Sr. Event Marketing Manager you will manage the strategy planning and reporting/analysis for brandlevel events third party 3P) events and will contribute as a member of the project team for our flagship event. You will lead crossfunctional planning and strategy for our participation in events that include the booth presence onsite engagement content/speaker management customer meetings/events postevent follow up and reporting. This role will collaborate with internal and external stakeholders both within marketing and across business units to help build relationships with customers and help them become more familiar with Amazon Business.
In addition to event planning and you will establish measurable and scalable mechanisms develop methods for intake resourcing measurement and automation and will analyze data in order to improve overall team effectiveness. This will include ensuring delivery against postevent key performance indicators (KPI).
The ideal candidate balances creativity with analytics and has diverse event management skills including large and small trade shows bespoke and brandlevel events as well as executive engagement. They are energized by ambiguity and thrive in situations where they need to roll up their sleeves to overcome challenges and innovate for the customer. They are able to influence peers senior stakeholders across the organization while finding ways to engage and delight customers. They must have a strong track record in building scalable marketing/promotional programs across multiple channels and with various types of events (trade shows owned conferences and sponsorships).
If you possess these skills enjoy building new programs and work well in a fastpaced environment this may be the role for you!
Key job responsibilities
Own event management and marketing from inception to assessment.
Develop and execute novel event approaches to drive customer engagement at 3P events
Determine resourcing and capacity required to execute and iterate on event strategy and planning for a variety of event types
Ensure a high bar of customer experience for all events in the organization
Manage crossfunctional and crossbusiness gotomarket event plans including project workbacks and plans for each event along with postevent follow ups
Liaise with internal stakeholders to develop timely inputs meet attendance meetings and pipeline goals and create scalable processes to maintain a high bar on reporting
Perform postevent lead ingestion uploads and tracking using CRM tools
Compile analyze and present performance metrics to identify potential opportunities for program growth and improvement
Establish guidelines and best practices across teams leading and contributing to event calendar stakeholder communications standard operating procedures (SOP) vendor lists and documentation of mechanisms.
Source services from vendors through RFPs and analysis to scale support.
Write and contribute to documents for leadership and stakeholders.
Travel up to 30 of working days
A day in the life
A day in the life
You will partner across teams within Amazon Business and across Amazon including sales partners content teams tech promotions and other event teams. You will own events end to end balancing strategy with .
About the team
Amazon Business (AB) Global Events & Experiences manages face to face events for AB customers and prospects. Event managers collaborate across marketing and sales teams to develop unique programs that engage and delight our customers.
6 years of professional noninternship marketing experience
Experience using data and metrics to drive improvements
Experience with Excel or Tableau (data manipulation macros charts and pivot tables)
Experience building executing and scaling crossfunctional marketing programs
Experience communicating results to senior leadership
Experience using Microsoft Excel to manipulate and analyze data
Experience creating and executing integrated marketing lead generation campaigns using tactics that include live or virtual events webinars email lead nurture programs and CRM/sales insights
Experience with Salesforce and Tableau
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status disability or other legally protected status.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process including support for the interview or onboarding process please visit for more information. If the country/region youre applying in isnt listed please contact your Recruiting Partner.
Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $112800/year in our lowest geographic market up to $186500/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on jobrelated knowledge skills and experience. Amazon is a total compensation company. Dependent on the position offered equity signon payments and other forms of compensation may be provided as part of a total compensation package in addition to a full range of medical financial and/or other benefits. For more information please visit This position will remain posted until filled. Applicants should apply via our internal or external career site.
We are seeking a seasoned event marketing professional who thrives in a dynamic fastpaced environment and has a passion for planning executing and analyzing inperson events.
As a Sr. Event Marketing Manager you will manage the strategy planning and reporting/analysis for brandlevel events third party 3P) events and will contribute as a member of the project team for our flagship event. You will lead crossfunctional planning and strategy for our participation in events that include the booth presence onsite engagement content/speaker management customer meetings/events postevent follow up and reporting. This role will collaborate with internal and external stakeholders both within marketing and across business units to help build relationships with customers and help them become more familiar with Amazon Business.
In addition to event planning and you will establish measurable and scalable mechanisms develop methods for intake resourcing measurement and automation and will analyze data in order to improve overall team effectiveness. This will include ensuring delivery against postevent key performance indicators (KPI).
The ideal candidate balances creativity with analytics and has diverse event management skills including large and small trade shows bespoke and brandlevel events as well as executive engagement. They are energized by ambiguity and thrive in situations where they need to roll up their sleeves to overcome challenges and innovate for the customer. They are able to influence peers senior stakeholders across the organization while finding ways to engage and delight customers. They must have a strong track record in building scalable marketing/promotional programs across multiple channels and with various types of events (trade shows owned conferences and sponsorships).
If you possess these skills enjoy building new programs and work well in a fastpaced environment this may be the role for you!
Key job responsibilities
Own event management and marketing from inception to assessment.
Develop and execute novel event approaches to drive customer engagement at 3P events
Determine resourcing and capacity required to execute and iterate on event strategy and planning for a variety of event types
Ensure a high bar of customer experience for all events in the organization
Manage crossfunctional and crossbusiness gotomarket event plans including project workbacks and plans for each event along with postevent follow ups
Liaise with internal stakeholders to develop timely inputs meet attendance meetings and pipeline goals and create scalable processes to maintain a high bar on reporting
Perform postevent lead ingestion uploads and tracking using CRM tools
Compile analyze and present performance metrics to identify potential opportunities for program growth and improvement
Establish guidelines and best practices across teams leading and contributing to event calendar stakeholder communications standard operating procedures (SOP) vendor lists and documentation of mechanisms.
Source services from vendors through RFPs and analysis to scale support.
Write and contribute to documents for leadership and stakeholders.
Travel up to 30 of working days
A day in the life
A day in the life
You will partner across teams within Amazon Business and across Amazon including sales partners content teams tech promotions and other event teams. You will own events end to end balancing strategy with .
About the team
Amazon Business (AB) Global Events & Experiences manages face to face events for AB customers and prospects. Event managers collaborate across marketing and sales teams to develop unique programs that engage and delight our customers.
6 years of professional noninternship marketing experience
Experience using data and metrics to drive improvements
Experience with Excel or Tableau (data manipulation macros charts and pivot tables)
Experience building executing and scaling crossfunctional marketing programs
Experience communicating results to senior leadership
Experience using Microsoft Excel to manipulate and analyze data
Experience creating and executing integrated marketing lead generation campaigns using tactics that include live or virtual events webinars email lead nurture programs and CRM/sales insights
Experience with Salesforce and Tableau
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status disability or other legally protected status.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process including support for the interview or onboarding process please visit for more information. If the country/region youre applying in isnt listed please contact your Recruiting Partner.
Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $112800/year in our lowest geographic market up to $186500/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on jobrelated knowledge skills and experience. Amazon is a total compensation company. Dependent on the position offered equity signon payments and other forms of compensation may be provided as part of a total compensation package in addition to a full range of medical financial and/or other benefits. For more information please visit This position will remain posted until filled. Applicants should apply via our internal or external career site.
Required Experience:
Manager
Employment Type
Full-Time
Department / Functional Area
Key Skills
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