Marketing Manager - Sales Enablement
Marketing Manager - Sales Enablement
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Job Description
Join our team and youll be responsible for leading a team that supports sales and service outcomes by developing marketing strategies focused on increasing conversion rates and reducing churn. The Team lead of Sales Marketing is responsible for a cluster of markets within EMEA B2B Marketing. Within this team the Teamlead of Sales Marketing will lead Regional Lead Managers Sales Marketing Managers and Event Marketing Managers across at least 12 countries.
Your Responsibilities
- Develop and execute targeted sales marketing strategies for SMB Reseller and Enterprise segments for a specific region or across a cluster of regions.
- Drive SMB conversion reduce churn and grow ecommerce revenue through focused campaigns.
- Boost enterprise customer engagement with nonsales touchpoints and elevate brand consideration.
- Implement a testandlearn approach to customize sales pitches and ensure seamless access to key sales messaging and customer data for the sales teams.
- Lead AccountBased Marketing (ABM) efforts for top enterprise accounts and strengthen reseller partnerships with media agencies.
- Establish a new event strategy and focus on most relevant accounts with dedicated customer events.
Qualifications :
- 5 Years of experience in B2B Sales Marketing sales enablement or gotomarket in an international environment.
- Strong analytical skills with the ability to measure the impact of marketing initiatives and optimize based on performance data.
- Proven experience in event management from conceptualization to and postevent analysis.
- A creative and innovative mindset with a strong problemsolving approach.
- High level of proactivity and drive with the ability to manage multiple international/crosscountry projects independently.
- Experience with marketing automation CRM tools (e.g. Salesforce) and digital marketing strategies is a plus.
- Strong communication and presentation skills with an ability to translate complex ideas into compelling narratives.
- Bachelors degree in Marketing Business Communications or a related field.
- Fluency in English additional language skills (e.g. German) are a plus.
Additional Information :
Your benefits
Were a community here that cares as much about your life outside work as how you feel when youre with us. Because your job shouldnt take over your life it should enrich it. Here are some of the benefits we offer:
- 29 days holiday allowance bank holidays
- Private medical and dental healthcare
- Pension contribution up to 10
- Training and development opportunities
- Cycle to work scheme
- Hybrid working model
- Volunteering days
Our commitment
Equal opportunities are important to us. We believe that diversity and inclusion at The Stepstone Group are critical to our success as a global company so we want to recruit develop and keep the best talent. We encourage applications from everyone regardless of background gender identity sexual orientation disability status ethnicity belief age family or parental status and any other characteristic.
Remote Work :
No
Employment Type :
Fulltime
Employment Type
Full-time
