Assistant Marketing Manager
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Job Description
Job Summary:
The Assistant Marketing Manager will support the development and of marketing strategies to enhance the visibility positioning and revenue of Raffles & Fairmont Doha. This role requires a dynamic professional with expertise in digital marketing branding content creation and public relations within the luxury hospitality industry.
Key Responsibilities:
Marketing Strategy & :
- Assist in developing and implementing integrated marketing campaigns to drive awareness engagement and bookings.
- Support brand positioning and storytelling in alignment with Raffles & Fairmonts luxury identity.
- Coordinate promotional activities including hotel events partnerships and seasonal campaigns.
- Ensure consistency in brand messaging across all communication channels.
Digital & Social Media Marketing:
- Manage social media accounts create engaging content and oversee community management.
- Analyze social media performance and optimize content strategy based on insights.
- Support paid digital advertising campaigns (Google Ads social media display marketing).
- Collaborate with influencers and content creators to enhance online visibility.
Public Relations & Media Engagement:
- Assist in developing PR strategies press releases and media pitches to secure coverage in luxury travel and lifestyle publications.
- Maintain strong relationships with media influencers and brand partners.
- Coordinate media visits FAM trips and influencer collaborations.
Content Creation & Brand Management:
- Work closely with designers photographers and videographers to produce highquality marketing materials.
- Ensure all brand visuals and content align with Raffles & Fairmont standards.
- Support website and email marketing initiatives ensuring content is updated and engaging.
Event Marketing & Partnerships:
- Assist in planning and promoting hotel events sponsorships and brand collaborations.
- Develop partnerships with luxury brands to enhance brand exposure and guest experiences.
- Coordinate with F&B Sales and Operations teams to maximize marketing impact.
Analytics & Reporting:
- Monitor campaign performance generate reports and provide insights for continuous improvement.
- Track ROI of marketing initiatives and adjust strategies accordingly.
Qualifications :
Qualifications & Experience:
- Bachelors degree in Marketing Communications or a related field.
- Minimum 35 years of experience in luxury hospitality marketing.
- Strong knowledge of digital marketing social media management and PR.
- Excellent written and verbal communication skills.
- Experience with marketing tools such as Google Analytics Meta Business Suite and CRM platforms.
- Creative mindset with strong attention to detail.
- Ability to multitask and work in a fastpaced environment.
Remote Work :
No
Employment Type :
Fulltime
Employment Type
Full-time
