Principle GenAI Lead Marketing Effectiveness
Principle GenAI Lead Marketing Effectiveness
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Job Description
Job Profile GenAI Engineering & Lead Data Scientist
Key Accountabilities
As our Generative AI Engineering & Data Scientist you will lead the development and implementation of innovative AIpowered solutions to revolutionize the marketing industry. You will oversee the creation of cuttingedge generative AI tools that empower marketers to make datadriven decisions automate tasks and generate content.
Key Responsibilities:
Strategic Leadership:
Inform the longterm vision for the generative AI platform aligning it with the platforms overall strategy.
Identify opportunities to leverage generative AI to solve complex marketing analytics challenges.
Collaborate with crossfunctional teams to ensure alignment and smooth .
Product Development:
Lead the development of generative AI models and workflows for tasks such as results summarization text to video and text to audio content generation predictive analytics and personalized content generation.
Oversee the integration of generative AI capabilities into our marketing analytics platform.
Prioritize features and functionalities to deliver maximum value to our clients.
Technical Expertise:
Stay uptodate with the latest advancements in generative AI machine learning and natural language processing.
Collaborate with research institutions and industry experts to explore new frontiers in AI.
Ensure the quality and reliability of our AI models.
Industry Development:
Identify potential partnerships and collaborations to accelerate the development and adoption of our generative AI solutions.
Educate the market on the benefits of generative AI and its applications in marketing.
Skillsets
Strong sense of urgency and accountability to drive client outcomes
Proven experience in leading a team managing people and developing talent
Experience in driving organizational transformation
Able to work collaboratively with internal & external teams
Capable to maintain positive client relationships in complex situations & resolve client issues
Strong logic deductive reasoning problemsolving and critical thinking skills
Skilled & polished communicator including client presentations / events
Strategic thinking and vison
Understanding of dependencies across areas
Strong project management skills and ability to manage multiple priorities
High saydo ratio
Qualifications:
Advanced degree in computer science artificial intelligence or a related field.
Deep understanding of generative AI techniques including large language models neural networks and reinforcement learning.
Strong experience in machine learning data science and natural language processing.
Proven track record in leading the development and deployment of AIpowered products.
Excellent leadership and team collaboration skills.
Strong communication and presentation skills.
Passion for innovation and a desire to push the boundaries of AI.
If youre a visionary leader with a passion for AI and marketing we invite you to join our team and shape the future of the industry.
Additional Information :
Our Benefits
- Flexible working environment
- Volunteer time off
- LinkedIn Learning
- EmployeeAssistanceProgram (EAP)
About NIQ
NIQ is the worlds leading consumer intelligence company delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. In 2023 NIQ combined with GfK bringing together the two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insightsdelivered with advanced analytics through stateoftheart platformsNIQ delivers the Full View. NIQ is an Advent International portfolio company with operations in 100 markets covering more than 90 of the worlds population.
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Our commitment to Diversity Equity and Inclusion
NIQ is committed to reflecting the diversity of the clients communities and markets we measure within our own workforce. We exist to count everyone and are on a mission to systematically embed inclusion and diversity into all aspects of our workforce measurement and products. We enthusiastically invite candidates who share that mission to join us. We are proud to be an Equal Opportunity/Affirmative ActionEmployer making decisions without regard to race color religion gender gender identity or expression sexual orientation national origin genetics disability status age marital status protected veteran status or any other protected class. Our global nondiscrimination policy covers these protected classes in every market in which we do business worldwide. Learn more about how we are driving diversity and inclusion in everything we do by visiting the NIQ News Center: Work :
No
Employment Type :
Fulltime
Employment Type
Full-time
