Social Campaign Advisor
Social Campaign Advisor
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1 Vacancy
Job Description
Social Campaign Advisor
Job no:
Location: Parkville
Role type: Fulltime; Fixedterm for 12 months
Department: Advancement Communications and Marketing
Salary: UOM7$106432$115211 p.a. plus 17 super
- Drive successful paid social media campaigns for international markets
- Work in a supportive team
- Brilliant benefits and a flexible hybrid work environment!
About the Role
As a Social Campaign Advisor you will collaborate with diverse internal teams to drive successful paid social media performance campaigns in support of the Universitys global reputation student recruitment advocacy research impact and engagement objectives.
Your responsibilities will include the precise and management of campaigns aimed at boosting awareness acquisition and conversion among targeted international audiences. This involves media planning trafficking quality assurance reporting optimisation budget oversight and analysing trends and insights.
To excel in this role youll need comprehensive expertise in platforms like Meta (Facebook Instagram WhatsApp) TikTok LinkedIn and YouTube with a proven ability to execute both native and paid social media campaigns effectively.
Your responsibilities will include:
- Setup and delivery of paid social campaigns across Meta (Facebook Instagram WhatsApp) LinkedIn TikTok YouTube and other channels as required
- Provide support and expert advice to University staff (Academic Divisions professional staff and academic staff) in paid social media strategy operations and reporting
- Execute paid social media strategies and robust reporting to measure the effectiveness of the Universitys marketing initiatives
- Contribute to trends and insights develop test and learn programs and optimisation recommendations contributing to continuous improvement of digital channels
Who we are looking for
Were looking for an experienced Social Campaign Advisor with strong experience in paid social media specifically engaging international markets. You will have the expertise to manage stakeholders effectively provide strategic support and foster strong working relationships. Professionalism and responsiveness are essential in this role.
You may come from a media or social media agency background with proven expertise in managing and executing paid social media campaigns including budget management.
You will also have:
- Demonstrated extensive experience in paid social media campaigns content development and strategies with a focus on international markets
- Demonstrated successful delivery of social media initiatives within a large and complex organisation
- Marketing experience in a similar role within a large complex environment leading paid social media campaigns to effectively engage international audiences and drive results
- Considerable experience in complex decision making requiring high levels of expertise and judgement
For further information regarding responsibilities and requirements please refer to the attached PD.
This role requires the successful candidate to undergo and maintain an uptodate Working with Children Check. This is essential to guarantee a secure environment for all individuals at the University. In the case the selected candidate doesnt have a valid Working with Children Check they will be able to apply for the WWCC as part of the initial onboarding procedures.
Please note: Visa sponsorship is not available for this position. This role requires current valid work rights for Australia.
Your new team Advancement Communications and Marketing
This position is within the Communications and Marketing team under the Advancement Communications and Marketing function of the University led by the VicePresident (Advancement Communications and Marketing). Advancement works with colleagues across the University and its affiliates to facilitate mutually beneficial relationships between the University and its alumni friends and benefactors.
Communications and Marketing formulates and leads strategies in support of the University of Melbournes overarching strategic plan Advancing Melbourne. It fosters a culture of best practice and collaboration across the Universitys marketing functions and uses marketing insights to inform decisionmaking across the University.
What we offer you!
In addition we offer the opportunity to be part of a vibrant community and enjoy a range of benefits including generous leave provisions salary packaging health and wellbeing services and discounts on graduate courses. For more information check out our benefits page!
The University of Melbourne
Were tightly connected with the community both at home and abroad. We take pride in our people who all contribute to our mission to benefit society through the transformative impact of education and research. Discover more via our website and stay connected with our stories and people on LinkedIn.
Be yourself
The University of Melbourne values the unique backgrounds experiences and contributions that each person brings to our community and welcomes and celebrates diversity. First Nations people those identifying as LGBTQIA parents carers people of all ages abilities and genders and people of diverse ethnicity nationality and faith are encouraged to apply. Our aim is to create a workforce that reflects the diversity of the community in which we live. For more information please visit our Diversity and Inclusion page.
We are dedicated to ensuring barrier free and inclusive practices to recruit the most talented candidates. If you require reasonable adjustments please contact the employee listed on the first page of the Position Description found below with an email containing your name and contact details for a confidential discussion. Please ensure your email is titled Reasonable Adjustments Request.
Aboriginal and Torres Strait Islander Applicants
We aspire to be the University of choice for Indigenous Australians with unprecedented investment to attract nurture and retain Aboriginal and Torres Strait Islander students and staff. Tangible support through a range of programs and initiatives will ensure that you personally succeed and flourish while at the University of Melbourne.
For further information including ourIndigenous strategy please visit Us!
If you feel this role is right for you please apply with the following documents:
- Resume
- Cover Letter outlining your interest and experience
Please note that you are not required to respond to the selection criteria in the Position Description
Please ensure that you apply through the Apply Now button at the bottom of this advertisement. However if you have any questions regarding the recruitment process please feel free to contact Ivanka Yan via email at ensuring that you include the Position Number and the Job Title as the subject. Please do not share your application to this email address.
If you have any particular questions regarding the job please follow the contact details listed on the Position Description.
Position DescriptionAdvertised: AUS Eastern Standard Time
Applications close: AUS Eastern Standard Time
Required Experience:
Unclear Seniority
Employment Type
Advisor
