Director US OTC Marketing
Director US OTC Marketing
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Salary Not Disclosed
1 Vacancy
Job Description
At Alcon we are driven by the meaningful work we do to help people see brilliantly. We innovate boldly champion progress and act with speed as the global leader in eye care. Here youll be recognized for your commitment and contributions and see your career like never before. Together we go above and beyond to make an impact in the lives of our patients and customers.
Alcon is seeking an experienced performancedriven Director on our OTC Eyecare Marketing Team in the Fort Worth Texas office. You will be responsible for overseeing and directing all aspects of marketing efforts for multiple brand portfolios with strong histories of growth backed by categorydriving brand strategies executions and investments.
- Leads our Integrated Business Planning and LongRange Strategic Planning processes including partnering with Global Franchise and CrossFunctional Leadership to set and align goals target audiences portfolio funding needs and operational/executional plan
- Guide coach and support a multilevel team of highperformance marketers to ensure they meet or exceed their development and business objectives
- Ensure team is actively managing budget and resources to maximize efficiency and measure ROI / investment contribution to growth
- Partner with Strategy & Insights team to track key metrics identifying areas of strategic and tactical optimizations
- Model collaboration by partnering agencies sales operations regulatory legal medical customer service and others to ensure efficient activation
- Motivate and lead multiple agencies to collaboratively develop and execute bestinclass creative and gotomarket plans
- Ensure consistent delivery of branding and messaging across a complex multichannel marketing plan
- Leverage strong written and verbal communication skills to regularly presents plan and performance to Sr. Leadership
- Exhibit proficiency in analytical skills financial acumen and intellectual curiosity by leveraging data and dashboards to tell a story of business performance and as basis for decision making
- Develop a deep understanding of market industry and customer/consumer dynamics
- Partners with Strategy & Insights team to develop and align learning plan insight identification and insight translation to businessdriving action
Minimum Requirements:
- Bachelors Degree ideally MBA in Marketing or Equivalent years of directly related experience (or high school 18 yrs; Assoc.14 yrs; M.S.7 yrs; PhD6 yrs)
- The ability to fluently read write understand and communicate in English
- 10 Years of Relevant CPG and/or Consumer Healthcare Marketing Experience
- 6 Years of Demonstrated Leadership
- Work hours: Exempt
- Travel Requirements: 5 domestic
- Relocation assistance: yes
- Sponsorship available: yes
HOW YOU CAN THRIVE AT ALCON:
- See your career like never before with focused growth and development opportunities
- Join Alcons mission to provide outstanding innovative products and solutions to improve sight improve lives and grow your career!
- Alcon provides robust benefits package including health life retirement flexible time off for exempt associates PTO for hourly associates and much more!
Alcon Careers
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If you are currently an active employee/contingent worker at Alcon please click the appropriate link below to apply on the Internal Career site.
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Alcon is an Equal Opportunity Employer and participates in EVerify. Alcon takes pride in maintaining a diverse environment and our policies are not to discriminate in recruitment hiring training promotion or other employment practices for reasons of race color religion gender national origin age sexual orientation gender identity marital or veteran status disability or any other legally protected status. Alcon is also committed to working with and providing reasonable accommodation to individuals with disabilities. If because of a medical condition or disability you need a reasonable accommodation for any part of the application process or in order to perform the essential functions of a position please send an email to and let us know the nature of your request and your contact information.
Required Experience:
Director
Employment Type
Full-Time
