Manager Product Marketing

OCCASION BASED MARKETING

Collaborate with the Director to develop innovative and insightdriven occasionbased marketing strategies. Create distinctive marketing programs aimed at boosting brand awareness equity engagement relevance and product consumption.

Assess emerging consumer trends and determine opportunities for Red Bull to engage with consumers in innovative and impactful ways.

Work alongside the Director to spearhead the development and of unique integrated crossfunctional marketing campaigns across various aspects of the Red Bull marketing mix.

Maintain consistency in strategy across all elements of each campaign and develop tools and resources that ensure bestinclass .

OF INTEGRATED MARKETING PLANS

Focus on achieving exceptional and develop toptier campaigns designed to enhance brand awareness equity relevance engagement and ultimately product consumption. Collaborate with regional teams to aid in the enhancement and amplification of national programs through ideas that resonate on a regional level.

GLOBAL & REGIONAL ALIGNMENT

Collaborate with international colleagues to ensure alignment with global standards and the adoption of best practices and worldwide tools. Offer brand consultation and support for relevant Regional Retail eCommerce and On Premise Marketing initiatives.

MEASURE SUCCESS

Utilize insights tools in collaboration with the Consumer Insights team to assess and improve programs campaigns and engagements before they are implemented. Regularly use consumer research and postevent analysis reports to continually refine marketing strategies and initiatives.

INTERNAL & EXTERNAL STAKEHOLDER MANAGEMENT

Cultivate robust relationships with internal stakeholders to promote a culture of shared responsibility collaboration and partnership.

Assist in focusing the organizations efforts on comprehensive campaigns and maximizing the potential of Red Bulls marketing strategies.

Ensure smooth coordination with key stakeholders and maintain consistent messaging across all initiatives.

Develop and nurture strong connections with agency partners and thirdparty vendors ensuring their work meets high standards while holding them accountable for project timelines and deliverables.

Qualifications :

3 years of experience in brand and product marketing with a focus on the fundamentals of brand management.

Proven ability to lead crossfunctional teams including managing projects by developing timelines and key milestones.

Skilled in using consumer insights and translating them into actionable strategies.

Demonstrated capability to work effectively within a complex organizational structure.

Experience in managing agencies and developing digitalbased plans; familiarity with retail is an advantage. Knowledge of the gaming community and game intellectual property is also beneficial.

Additional Information :

This position is open to U.S. citizens U.S. permanent residents or individuals who are currently authorized to work in the United States on a valid visa.

The base salary range for this position is $85360 to $128040 cash incentives. Actual salary offers may vary based on work experience. The base pay range is subject to change and may be modified.

Our current Benefits include:

Comprehensive Medical Dental and Vision Plans 401k Match Family Leave PTO & Paid Holiday Schedule Pet Legal and Life Insurance Tuition Reimbursement (Benefits listed may vary depending on the nature of your employment and/or work location)

Red Bull North America Inc. is an Equal Opportunity Employer and all qualified applicants will receive consideration for employment without regard to race color religion sex national origin disability veteran status age or any other classification protected by Federal state or local law. We will consider for employment all qualified Applicants including those with Criminal Histories in a manner consistent with the requirements of applicable state and local laws including the City of Los Angeles Fair Chance Initiative for Hiring Ordinance.

Remote Work :

No

Employment Type :

Fulltime