Associate Director Payer Marketing
Associate Director Payer Marketing
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$ 178000 - 218000
1 Vacancy
Job Description
Description
Ardelyx is a publicly traded commercial biopharmaceutical company founded with a mission to discover develop and commercialize innovative firstinclass medicines that meet significant unmet medical needs. Ardelyx has two commercial products approved in the United States IBSRELA (tenapanor) and XPHOZAH (tenapanor). Ardelyx has agreements for the development and commercialization of tenapanor outside of the U.S. Kyowa Kirin commercializes PHOZEVEL (tenapanor) for hyperphosphatemia in Japan. A New Drug Application for tenapanor for hyperphosphatemia has been approved in China with Fosun Pharma. Knight Therapeutics commercializes IBSRELA in Canada.
- Lead the development and implementation of B2B access marketing tactics and pullthrough resources. This may include materials for teams calling on payers dialysis organizations or health care providers (for reimbursement needs)
- Develop accountspecific tactical recommendations based on customer type business needs and competitive landscape ensuring timely and profitable access
- Work effectively within Market Access & Patient services and other crossfunctional commercial partners including: brand leadership commercial operations and HEOR medical Regulatory Patient Services Finance Trade Account Management to ensure alignment of payer marketing strategies with overall business objectives
- Oversee strategic alignment and with National and Regional Market Access account teams on tactical plans aligned with organizational and brand strategies
- Identify and execute marketing needs for field access managers including reimbursement marketing materials that support access and pullthrough objectives
- Implement key tactics for various payer channels (e.g. government commercial)
- Partner with Data Analytics to deliver market insights that inform payer strategies tactics and promotional plans
- Partner with Data Analytics and Operations to execute market research needs and gaps (e.g. Advisory Boards)
- Act as the Market Access point of contact on crossfunctional brand teams fostering collaboration and ensuring strong market access representation
- Represent Market Access in Medical Legal and Regulatory (LMR) review meetings
- Manage the payer marketing budget agency of record and external vendors as necessary
- Bachelors degree in marketing business or a related field MBA preferred with 8 10 years of experience or equivalent experience particularly in the pharmaceutical/ biopharma industry
- Indepth understanding of payer and reimbursement market dynamics including commercialization pricing reimbursement and access
- Proven ability to develop and execute pullthrough plans specific to payers
- Strong project management skills with the ability to drive projects independently establish budgets and meet deadlines
- Exceptional interpersonal skills with a focus on relationshipbuilding through transparency and trust
- Ability to collaborate influence and work with a wide range of internal and external stakeholders to achieve results
- Experience managing multiple priorities and meeting deadlines under business constraints
- Strong communication skills with the ability to craft and deliver compelling narratives
- Proven success in working collaboratively across the business to design and execute solutions to complex challenges preferred
- Travel will vary depending on the needs of the department
- Remote location will be considered but periodic office attendance will be required based upon the needs of the business
Required Experience:
Director
Employment Type
Full-Time
