Product Marketing Specialist
Product Marketing Specialist
Employer Active
Job Alert
You will be updated with latest job alerts via email
Share
Job Alert
You will be updated with latest job alerts via email
Not Disclosed
Salary Not Disclosed
1 Vacancy
Job Description
We are seeking a highly motivated and resultsdriven Product Marketing Specialist to join our dynamic Platform Marketing Team. This individual will play a key role in the development and of marketing content for our product offerings ensuring they meet the needs of the target audience generate demand and drive product adoption. The Product Marketing Specialist will collaborate closely with product management global sales creative channel and directtoconsumer marketing teams to deliver content that resonates with customers. The ideal candidate will have strong project management skills passion for understanding consumer needs and translating them into effective marketing content and messaging that drive business growth.
Key Responsibilities:
- Support the endtoend development of content and messaging for Product Detail Pages (PDP) for and retail partner sites.
- Develop project timelines align stakeholders and ensure ontime delivery of marketing assets.
- Works closely with creative teams and external agencies effectively translating product features and benefits into creative executions. Plays a key role in marketing brief development.
- Optimize workflows to improve efficiency ensuring clear communication between and across internal teams.
- Partners with channel marketing and directtoconsumer (DTC) teams to regularly track onpage performance and sales
- Deliver effective accurate and consistent online product content
- Partner with channel marketing directtoconsumer and international teams to improve existing Product Detail Pages performing below
- Partner with Site Optimization Manager to develop and implement content for A/B and multivariate testing strategies that align with business objectives.
- Monitor competitors online content strategies to inform and establish content baselines across product categories
- Ability to manage multiple projects manage workload and meet deadlines.
Who You Are:
- A team player with ability to work crossfunctionally.
- A selfdirected problemsolver.
- An excellent project manager with the ability to juggle multiple priorities in a fastpaced environment.
- A strategic thinker with strong skills able to manage multiple projects and priorities effectively.
- Highly organized with a keen eye for detail ensuring nothing falls through the cracks.
- A strong communicator and collaborator who can work crossfunctionally with internal teams and external partners. Ability to influence group efforts.
- A problemsolver who thrives in a fastpaced evolving environment.
- Demonstrates the ability to be fast innovative passionate persuasive growthminded resourceful and proactive.
- Demonstrates ability to manage complex marketing projects showing insight in enhancing brand presence and product visibility.
Qualifications :
- 3 years of product marketing experience
- Strong project and process management skills with ability to juggle multiple projects at one time and selfprioritize workload
- Extremely detailoriented with a high degree of organization and ability to execute flawlessly
- Excel Airtable and Google Analytics proficiency
- Selfmotivation strong work ethic and a passion for being handson in their work
- Humble hungry and has a bias for action
- Retail or consumer goods experience preferred
- Amazon marketing and merchandising experience a bonus
Additional Information :
Weve got you covered
At Cricut we take care of our people. Enjoy competitive Medical Dental and Vision coverage a 401(k) match generous PTO and a yearly lifestyle stipend to support your wellness and passions. Youll also get exclusive employee discountsand best of all youll be surrounded by some of the most talented and creative individuals out there.
A Quick Note Before You Apply
Cricut is in a powerful chapter of transformation. Were evolving fastrefining our strategy growing our teams and raising the bar across the board. This is an incredible opportunity for the right kind of personbut its not for everyone.
Were looking for Aplayerspeople who dont just meet expectations but consistently exceed them. If you thrive in dynamic environments and find joy in turning challenges into momentum keep reading.
Heres what makes someone a great fit for this role (and for this moment at Cricut):
You have a bias for urgency.
You dont wait for perfect clarity to take actionyou start learn and adjust. You believe that speed matters especially when paired with thoughtfulness. You ask: What can move forward today and push past inertia.
You set high standardsespecially for yourself.
Youre proud of your work and protective of your reputation. You take ownership deliver quality and dont cut corners. You hold yourself accountable without waiting to be asked.
You stay focused when things are moving fast.
You can identify what really matters and dont get distracted by noise. You prioritize well and manage your time wisely.
You collaborate like a pro.
You elevate the people around you communicate clearly and give thoughtful feedback. Youre low ego high outputand your team loves working with you.
One More Thing (Its a Big One):
This role is inoffice at least 34 days per week.
We believe that real collaboration innovation and culture are built facetoface. If youre energized by working alongside smart kind creative peopleand enjoy those unplanned hallway conversations that spark great ideasyoull love it here.
If youre looking for a fully remote role this likely isnt the right time or place. But if youre excited by challenge purpose and building something better wed love to hear from you.
Lets make something amazingtogether.
Please note:
- This position is eligible for relocation assistance.
What to Do Next:
Please attach your resume including links to your portfolio where applicable. If you want to show your super powers in other ways include that information too. You can be sure that Cricut is an employer who values individuality equality and diversity so tell us what youre all about. If you are a Maker or a DIY enthusiast whether you think you are a good one or not we would love to hear about it when you send us your information!
At Cricut we celebrate inclusion and diversity. Cricut is an equal opportunity employer and makes employment decisions based on merit. Cricut prohibits discrimination based on race color religion sex sexual identity gender identity marital status veteran status nationality citizenship age disability medical condition pregnancy or any other unlawful consideration. All your information will be kept confidential according to EEO guidelines. Cricut participates in EVerify.
Remote Work :
No
Employment Type :
Fulltime
Employment Type
Full-time
