Job Scope Roles and Responsibilities
Understanding Business Requirements and Goals
- Stakeholder Collaboration: Engage with clients internal teams and executives to gather and align business needs and project objectives specifically in the digital and social media landscape.
- Requirement Analysis: Document and analyse business requirements to ensure they align with project goals digital trends and client expectations.
Relationship & Account Management
- Client Engagement: Build and maintain strong longterm relationships with clients and stakeholders to ensure project success and business growth in social media and digital marketing initiatives.
- Ongoing Communication: Act as the primary point of contact providing consistent updates and ensuring alignment between digital goals and project deliverables.
Social Media & Digital Project Strategy
- Project Brief Development: Draft comprehensive project briefs outlining scope objectives and deliverables for digital campaigns social media strategies and content marketing.
- Strategic ProblemSolving: Analyse client business challenges and propose digital and social media solutions that enhance engagement and brand awareness.
Documentation & Functional Specifications
- Technical Documentation: Develop functional specification documents that clearly define digital and social media project requirements including platform guidelines content strategies and analytics.
- Project Clarity: Ensure all project documentation is thorough clear and actionable for creative development and marketing teams.
Project Planning &
- Project Management Tools: Create and maintain project plans using tools like MS Project Jira Trello or other agreedupon platforms for digital marketing and social media scheduling.
- Timeline & Budget Management: Monitor project timelines deliverables and budgets ensuring adherence to project scope and financial constraints.
Project Delivery & Quality Assurance
- OnTime HighQuality Delivery: Ensure all digital and social media projects meet deadlines budgets and quality expectations.
- Quality Control: Oversee quality assurance processes ensuring digital content and social media campaigns align with business and client expectations.
Testing & Delivery SignOff
- Comprehensive Testing: Conduct endtoend testing to ensure functionality performance and user experience meet social media and digital marketing standards.
- Approval Process: Facilitate delivery signoff with clients and internal teams before project launch
Digital & Technical Proficiency
- Industry Knowledge: Stay informed about the latest digital marketing and social media trends including platform updates content management systems (CMS) SEO and analytics tools.
- Technical Acumen: Understand and apply best practices in social media strategy influencer collaborations paid media and content distribution.
Costing & Budgeting
- Accurate Costing: Develop and present project cost estimates based on client requirements for digital campaigns and content marketing strategies.
- Financial Oversight: Ensure project budgets remain within scope and provide transparency on financial planning.
Travel & Client Meetings
- Client Visits: Be prepared to travel for client meetings presentations or project discussions as needed.
- OnSite Collaboration: Engage in facetoface interactions when necessary to strengthen client relationships and enhance digital and social media project management.
Continuous Learning & Development
- Industry Trends: Stay updated on emerging social media platforms digital marketing techniques and new technologies.
- Skill Application: Continuously apply new skills and knowledge to improve project outcomes and enhance business success.