Director Client Engagement Marketing
Director Client Engagement Marketing
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Job Description
If youre ready to be part of our legacy of hope and innovation we encourage you to take the first step and explore our current job openings. Your best is waiting to be discovered.
Day 08 Hour (United States of America)
This is a Stanford Health Care job.
A Brief Overview
A frontfacing marketing leader and relationship builder for key stakeholders (clients) providing critical and informative input for marketing strategies and plans that support initiatives across the Enterprise that may include Stanford Medicine Partners Stanford Health Care TriValley Digital Health Corporate Partners and Accountable Care Organization (ACO) Products Stanford Medicines Service Lines Medical Office Buildings and special projects. Brings innovative ideas techniques and marketing opportunities to the forefront to benefit Stanford Medicine and continue to position the organization as a leading academic medical center. The role has both accountspecific budget and staff supervisory responsibilities.
Locations
Stanford Health Care
What you will do
Leads small team in development of holistic and actionable marketing plans that align with organizational priorities and include strategic marketing objectives target audience definition positioning data points key messages/differentiators tactics timeline and metrics.
Oversees and holds ultimate accountability for the teams of marketing plans and closely monitors outcomes/metrics.
Builds and maintains strong client relationships with key stakeholders and departments throughout the organization.
Regularly provides and presents updates to key internal and external stakeholders regarding marketing initiatives and impact.
Closely collaborates with Marketing Communications Market Development and Outreach departments to ensure marketing efforts align with and drive support for Stanford Medicines goals.
Garners support for marketing plans and programs through collaboration with key internal and external stakeholders to influence and effectively reach agreement in a diplomatic and efficient manner.
Understands and shares competitor positioning and opportunities to help develop stronger marketing plans and tactics.
Influences gotomarket plans that differentiate Stanford Medicine engage and educate the community as well as maximize current slot utilization.
Coaches mentors and manages assigned staff to foster collaboration increase efficiency and deliver measurable results.
Education Qualifications
Bachelors degree in a workrelated discipline/field from an accredited college or university. Masters degree preferred.
Experience Qualifications
Ten 10 years of progressively responsible and directly related work experience.
Seven 7 years of supervisory experience.
Experience in an academic medical or community hospital setting preferred.
Required Knowledge Skills and Abilities
Effectively translates core business strategies into actionable initiatives with deep knowledge of concepts principles and methods of developing and executing effective marketing strategies.
Proven expertise as both a strategic thinker and a project manager with a keen ability to synchronize the two.
Demonstrated experience in presenting complex ideas in a simple and impactful manner (verbal and written).
Ability to digest market research (e.g. competitive benchmarking and audience studies) to inform customer targeting strategies.
Proven client credibility strong relationship building and bridging competencies with demonstrated ability to recognize and resolve conflicts through collaboration communication and customer (patient and physician) advocacy.
Dogged focus on and driving results and can strike a balance between fostering the relationship and doing whats right for the business and organization.
Can sell the work sometimes delivering ideas clients are not yet comfortable with by providing a compelling vision and an informed POV backed by strong rationale.
Combines a good mix of patience and diplomacy: can read the room/mood and adapt accordingly to get results within an academic medical environment.
Proven ability to work effectively across a highly matrixed organization; strong executive presence and works well with colleagues at all levels; inspires loyalty collaboration and confidence.
Effective leader adept at driving and managing change with collaborative style of management that values the input of others.
Ability to build relationships with people from diverse areas as well as with key influencers and inspire those outside their direct sphere of control.
Disciplined yet entrepreneurial energized by challenge driven by results track record of being a catalyst for brainstorming moving projects forward and delivering superior results.
Positive attitude strong character intelligence integrity and common sense.
Ability to effectively prioritize work and meet deadlines in a fastpaced environment with competing priorities.
Licenses and Certifications
None
These principles apply to ALL employees:
SHC Commitment to Providing an Exceptional Patient & Family Experience
Stanford Health Care sets a high standard for delivering value and an exceptional experience for our patients and families. Candidates for employment and existing employees must adopt and execute CICARE standards for all of patients families and towards each other. CICARE is the foundation of Stanfords patientexperience and represents a framework for patientcentered interactions. Simply put we do what it takes to enable and empower patients and families to focus on health healing and recovery.
You will do this by executing against our three experience pillars from the patient and familys perspective:
Know Me: Anticipate my needs and status to deliver effective care
Show Me the Way: Guide and prompt my actions to arrive at better outcomes and better health
Coordinate for Me: Own the complexity of my care through coordination
Equal Opportunity Employer Stanford Health Care (SHC) strongly values diversity and is committed to equal opportunity and nondiscrimination inall ofits policies and practices including the area of employment. Accordingly SHC does not discriminate against any person on the basis of race color sex sexual orientation or gender identity and/or expression religion age national or ethnic origin political beliefs marital status medical condition genetic information veteran status or disability or the perception of any of the above. People of all genders members of all racial and ethnic groups people with disabilities and veterans are encouraged to apply. Qualified applicants with criminal convictions will be considered after an individualized assessment of the conviction and the job requirements.
Base Pay Scale: Generally starting at $72.55 $96.15 per hourThe salary of the finalist selected for this role will be set based on a variety of factors including but not limited to internal equity experience education specialty and training. This pay scale is not a promise of a particular wage.
Required Experience:
Director
Employment Type
Full-Time
