Global B2C CRM Specialist

Join our Movement and Champion Restaurant Culture!

At TheFork we believe that the best things in life happen around the table and we are on a mission to connect the worlds favorite restaurants and the broadest community of loyal diners.

Finding the best dining experience for our Diners community or boosting restaurant performance for our Restaurateurs Partners has never been easier thanks to our signature products:

• TheFork App: our free restaurant discovery & booking app that helps you find your next table with ease.
• TheFork Manager: our innovative software tool that digitizes restaurant operations empowering our Restaurateurs to manage bookings efficiently and boost their revenue.
• TheFork PAY and TheFork Gift Card: quick and easy ways to pay directly from TheFork app

At TheFork we also believe that people truly make the difference. None of this would be possible without our vibrant Forkies community. Our strong core valuesBetter Together Ownership Respect and Growthare the guiding principles of everything we do shaping our behaviors: Come as you are Dig in and Make it Memorable.

TheFork leads the restaurant booking market in Europe and operates in 11 countries. Our offices boast a fully international team working together in a flexible multicultural and constructive environment that provides everyone with space to grow both professionally and personally.

To learn more about TheFork and our Forkies explore our official site:

What you will do:

• Marketing Users Journeys Creation & Improvement: From A to Z imagine and roll out the users journeys of tomorrow using data fields marketing channels rules orchestration etc
• Dive into the Data Fields possibility: Unlock new journeys scenario and improve both segmentation & personalization.
• Express your Creativity on Copywriting: Write the master content of Newsletter & Pushes of your marketing journeys following internal brand guidelines.
• Master Tool Management: Stripo as HTML provider tool; Braze as multichannels Campaigns/Journeys orchestration and sending tool.
• Report and Analyze: Through Tableau and homemade Reports to define where the next focus needs to be to reach higher results.
• Run your AB Test Learning Mindset: Never let an open question unanswered; roll out learnings as speed wins to improve performances on a daily basis.
• Lead and/or Support Projects: Realize our taste of innovation
• Coordinate and Set Up Ad Hoc Campaigns: Leading monthly prioritization request meeting with multiple stakeholders and guarantee the set up and deliverability on time by making sure each team is following process and deadlines.

You Must Meet These Critical Qualifications

• Language Requirements: Mother Tongue level of French (at least C2 and proficiency in English (B2
• Experience: 13 years of experience in similar roles.
• Doer and Business Driven: with a smile
• Eager to Learn: Being an active listener.
• DetailOriented: Strong attention to detail as sending communications to diners.
• Technical Skills: Mastering a CRM marketing tool is kind of hobbies for you
• Proactive Problem Solver: Skilled in identifying issues proposing solutions and driving resolution. Ability to simplify complex problems create pragmatic solutions and find workarounds.
• Team Player: Enthusiastic humble sociable and open to interact with different stakeholders.

You Can Impress With These Additions

• Knowledge of Braze and Stripo marketing tools.
• Experience in CRM Users Journeys development is highly appreciated.
• Understanding of the challenges and opportunities of the CRM channel.
• Analytical Skills: Play and interpret reporting with ability to react accordingly.
• Passion for the restaurant industry.

What we offer you:

An awesome team

A permanent contract (that can be useful in life)

Flexible working environment 2 days home office per week up to 4 total weeks additional flexibility during the summer period and in December to work fully remotely)

Competitive fixed salary & bonus

Lunch vouchers available for each working day (because yes we like to try our best restaurants)

International teams and a multicultural environment spanning 10 offices across Europe

Highly inclusive working environment

Lifestyle benefits that can be used to reimburse expenses related to physical and leisure activities family support travel etc

Continuous learning and development programs

Free access to the Calm app to help you build resilience wherever you are in your mental health journey

Dedicated parental leave and caregiver leave policies 12 weeks fully paid)

Health insurance covered by the company

Financial support for birth adoption civil partnerships or marriage

Transport allowance

Health insurance

Life & Disability Insurance at no cost to the employee

Amazing offices with dining coffee points and leisure area

Team building events

We believe that we are better together and we welcome you for who you are. We endeavor to ensure that everyone regardless of ability age socioeconomic & cultural background ethnicity faith gender gender expression gender identity ideology national origin race sexual orientation marital status or any characteristic protected under applicable law has the opportunity to reach their full potential. At TheFork we want you to bring us your unique perspectives and experiences so we can collectively continue disrupting the restaurant industry and go from good to great.

TheFork is committed to a fair recruitment process. If you have special needs and require reasonable support during your application interview or participation in the selection process due to health conditions or disability please direct your inquiries to Our HR team will review the request and respond accordingly.

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