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We are looking for a highly motivated and experienced Senior Brand Partnerships Specialist to lead strategic collaborations that enhance Ch Tts brand positioning across its business verticals (Nh Tt Vic Lm Tt Ch Tt Xe).
In this role you will develop and manage highimpact partnerships with key B2B stakeholders including industry associations sectoral agencies media outlets and corporate partners to strengthen brand awareness and credibility. You will work closely with internal teams to ensure that partnerships drive both branding and business objectives.
This is a dynamic role for someone who thrives at the intersection of brand strategy business growth and industry engagement. If youre passionate about building meaningful partnerships and driving impactful branding initiatives wed love to hear from you!
JOB RESPONSIBILITIES
1. Strategic Brand Partnerships & Industry Engagement
Identify establish and nurture strategic partnerships with key industry stakeholders including government agencies industry associations media partners and corporate organizations in sectors such as HR/ job recruitment real estate and automotive.
Develop winwin partnership models that align with both Ch Tts business objectives and partner interests.
Negotiate and execute cobranding crossbranding and sponsorship initiatives to enhance the brands market presence.
Represent Ch Tt and 04 verticals at industry conferences networking events and panel discussions positioning the brand as a leader in digital marketplaces.
2. B2B Brand Strategy & Campaign
Design and implement brand partnership campaigns that enhance brand presence in key industries.
Work closely with the commercial teams of verticals to ensure seamless of branding initiatives.
Leverage data and market insights to craft compelling partnership strategies that address industry needs and market trends.
Ensure that all partnership initiatives contribute to brand trust market positioning and business impact.
Define key success metrics (brand awareness lift media exposure partner engagement etc. to measure the impact of strategic collaborations.
3. Media & Corporate Communications
Build and strengthen relationships with media partners to maximize earned media exposure and thought leadership opportunities.
Oversee press releases media statements and event communications ensuring consistency and impact in Ch Tts brand messaging.
Handle media inquiries and reputation management providing strategic responses when necessary.
Develop engaging storytelling and content angles that enhance Ch Tts brand equity in the B2B ecosystem.
Qualifications :
5 years of experience in B2B marketing brand partnerships or strategic alliances preferably in digital platforms ecommerce or media industries.
Strong relationship management skills with an established network of government agencies industry organizations and media partners.
Proven track record in developing and executing brand partnerships that drive measurable business impact.
Excellent negotiation communication and presentation skills with the ability to influence key stakeholders.
Strategic thinker with the ability to translate business objectives into impactful branding initiatives.
Strong project management skillsdetailoriented deadlinedriven and capable of managing multiple partnerships simultaneously.
Passionate about brand building industry collaboration and leveraging partnerships for growth.
Experience in classifieds ecommerce or digital platforms is a plus.
Understanding of media engagement corporate branding and PR strategies.
Prior experience managing publicprivate partnerships or industry coalition projects is preferred.
Additional Information :
BENEFITS:
Get 15 days of annual leave and 5 days of sick leave per year
Health insurance for employee and their family members.
Get a 13thmonth salary and annual performance bonus.
Participate in regular teambuilding activities and company parties.
Full of learning and training opportunities to grow your professional and personal skills.
Our modern offices serve perfectly for a relaxed yet productive work environment.
You will grow with the FRUIT values of Fast Growth Responsibility Userfirst Integrity and Team.
Ch Tt MKT team is a fullstack team that can deliver strategic planning creative development to media and event . When you are a part of the MKT team you will have a chance to:
Work with our experienced marketers with a background in top agencies in Vietnam and across functions of MarCom and MarTech as B2C Branding B2B Branding Creative Digital Growth Design to equip both creative & technical skill sets.
Get alwayson support and assistance from team members across functions when needed. Were here to help with a tricky task but also to a joke once in a while. This makes working here more pleasant and inviting.
We are together to create creative works & deliver modern marketing strategies to be recognized at reputable awards such as MMA Smarties BSI Awards
Thank you for taking your time to read our job description and thank you in advance if you decide to apply for this position. Shortlisted candidates will be contacted within 2 weeks since application otherwise we might meet when another chance arises.
By proceeding with your application you are adhering to our PDPA policies. In case you are interested to know more read about our Candidates Personal Data Privacy Statement.
Remote Work :
No
Employment Type :
Fulltime
Full-time