Manager Mobile User Acquisition Growth People Manager
Manager Mobile User Acquisition Growth People Manager
Posted on :
13-04-2025
Employer Active
1 Vacancy
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Monthly Salary
$ 119000 - 158000
Vacancy
1 Vacancy
Posted on :
13-04-2025
Job Description
Want to be part of something new and exciting
We are looking for a Manager User Acquisition & Growth Marketing who can manage mentor and grow our high performing paid marketing team! Reporting to the Director of Growth Marketing you will be leading the Paid UA efforts for our portfolio of games including our flagship app DoubleDown Casino. Ideally you are a UA veteran with a year or more people management experience combined with an analytical mindset and a deep understanding of the performance mobile app marketing space. You will also have a strong technical background and familiarity with ingame ad monetization strategies and implementation. If you have experience with desktop SEM advertising and organic SEO even better!
In this role you will drive our comprehensive performance marketing strategy and manage a team of savvy online marketers with knowledge of the mobile gaming space. The team is very analytical and leverages marketing analytics to increase ROI by collaborating with internal stakeholders to develop highly effective campaigns. If all this isnt enough you will also lead the optimization strategy new game launch initiatives and the refinement of the media mix across the product offerings to maximize business results.
Collaboration is one of our core values therefore having a successful track record collaborating with creative product marketing and data science departments to meet KPIs is a must. Managing relationships with social search and ad network partners as well as MMPs is second nature. You will have significant influence on marketing strategy on a global scale and if you enjoy a fastpaced fun and collaborative hybrid work environment in Seattle this is your spot. Please note we are not able to consider remote work for this position.
Your Mission
Mentor and manage a team of media analysts/buyers and help grow their knowledge and careers
Manage implementation of tactics for optimizing paid acquisition crosschannel KPIs including traffic CPC conversion rates and ROAS to achieve revenue and performance goals
Research and test partnerships with new vendors to expand our reach and/or lower costperacquisition through new channels
Collaborate cross functionally to set media goals and coordinate with stakeholders including BI/Analytics crossfunctional marketers creative teams and agencies
Manage overall budget across acquisition retention and brand goals by channel product
Management of overall performance/KPIs of media budget across channels products and partners
Leverage 3rd party data sources to inform and validate industry and competitive trends
Make high impact presentations to improve decision making and growth and generating actionable insights based on the findings
Manage ingame advertising & organic SEO initiatives
Coordinate reports and/or data to external stakeholders and partners (as needed)
Ensure data validity across all information sources
Your XP Badges and Skill Tree
Bachelors degree combined with 5 years experience in mobile app user acquisition and marketing
Experience with leading or managing people/teams
People management & leadership skills
Handson experience with quantitative media analysis and optimization
Competent statistical and mathematical knowledge to perform job
Strong technical skills a detailed understanding of SKAN and experience using an MMP for tracking & attribution
Ability to work across business functions including those external to our business
Ability to communicate actions and results to senior executives and business units
Demonstrated crossfunctional leadership collaboration and communication skills
A positive attitude and ability to wear multiple hats
Excellent presentation and verbal communication skills
Experience managing or working for an agency
Must be able to work in our hybrid environment based out of our Seattle WA office
Other Superpowers and Abilities
B2C buying/planning experience related to brand health metrics
Gaming video gaming or entertainment industry experience
Ingame ad monetization experience
Experience with tactics & strategies for SEO
The Payout
DoubleDowns starting salary range for this role is $119000 $158000 plus short and long term incentives with the opportunity to grow up to $196000 in annual salary. Any final compensation will be offered in alignment with the position leveling and range considering the candidates specific skills qualifications & experiences.
To top it off youll love our benefit package.
We offer medical dental vision maternity/paternity leave a monthly connected work benefit group life insurance and AD&D disability protection (short and longterm) a 401(k) employer match and both traditional and Roth plans.
Every team member receives 15 days of vacation 56 hours of sick time 2 personal floating holidays and 12 paid company holidays per year prorated based on hire date.
With everything thats going on in the world right now weve got your back!
o Our excellent Employee Assistance Program gives you access to 5 free counseling sessions per situation.
o And finally to give you peace of mind ID & Legal Shield provide around the clock identity theft protection and legal support.
Do you have fur babies at home We offer discounted access to pet insurance.
Combine all of this with our amazing work/life balance and you have the dream job! If you want to learn more visit our site here.
Be a key player at DoubleDown!
We are a global gaming company that has distributed teams in the US Asia & Europe. Our Seattle office is the hub for all things Marketing and Business Operations! As a leader in the social casino space we are excited to explore beyond our social casino roots and focus on creating multiple allnew casual and midcore franchises. Located in Seattles International District we are known for our fun and collaborative culture as we work to deliver exciting game experiences to all sorts of gamers.
The Landscape
We work in a hybrid environment based out of our Seattle WA office where teams are expected to collaborate in the office for a minimum of 1 day per week on Tuesdays. In person collaboration is an important part of making awesome gaming experiences and we look forward to working together both virtually and in person!
Rewards and Perks
Since our office transitioned to a hybrid work environment the cool things we do for employees look different. Here is a glance at some of the fun things we do as a company!
Hungry Throughout the year anticipate snack boxes courtesy of SnackMagic!
Does your home office need some comfort Those who are local to Seattle can take advantage of our office chair lending program!
Still not comfortable Schedule a virtual visit from our team of ergonomics assessment professionals.
Want to see your coworkers faces outside of daily meetings We also host virtual company events! Here is a snapshot of things we have done:
o Pride Bingo
o Wine Tasting & Trivia
o Painting Class
o Virtual Cooking Class
Giving back to the community is just as important as giving to our employees. We have sponsored a company match for various organizations throughout the year.
Looking for another reason were the best place in Seattle to work Were committed to our role as an Equal Opportunity Employer we embrace a diverse mix of voices and create a positive environment where everyone belongs. We dont just accept differences we celebrate it we support it and we thrive on it for the benefit of our employees our products and our communities. We are committed to equal employment opportunities regardless of race color ancestry religion sex national origin sexual orientation age citizenship marital status disability gender identity or Veteran status. DoubleDown is committed to providing reasonable accommodation to individuals with physical and mental disabilities. If you need help completing your application let us know! Email us at and one of our awesome People Team members will get you everything you need. We look forward to meeting you soon!
To be considered you must be at least 18 years of age with the ability to successfully pass a security criminal background investigation. You must be legally authorized to work in the United States without visa sponsorship as DoubleDown does not sponsor renew or extend immigration visas for this position.
This job description is intended to provide a general overview of the position and its responsibilities. It is not exhaustive of all duties tasks and responsibilities required of the employee in this position. DoubleDown reserves the right to modify the job description at any time as business needs evolve and additional responsibilities may be assigned as needed.
Required Experience:
Manager
Employment Type
Full-Time
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