Senior Creative Account Manager - Brand Product Marketing
Senior Creative Account Manager - Brand Product Marketing
Posted on :
12-04-2025
Employer Active
1 Vacancy
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Monthly Salary
Not Disclosed
Salary Not Disclosed
Vacancy
1 Vacancy
Posted on :
12-04-2025
Job Description
Our Opportunity:
Chewy is looking for a Senior Creative Manager to join our Creative Services Team in Plantation FL and/or Boston MA! This role is central to building and driving innovative customercentric creative that supports Chewys key growth drivers: Product Marketing (with a focus on Loyalty App and Autoship) and Private Brands (including brand identitypackaging and gotomarket campaigns). You will partner closely with business collaborators and creative leaders to deliver wellrounded datadriven creative solutions across a variety of touchpoints. Youll be responsible for leading planning endtoend creative strategy and with your creative leaders and crossfunctional partnerstranslating business objectives into compelling brand narratives and scalable marketing assets. You will define client engagements for complex crossfunctional programs prioritizing multiple projects from start to finish. A passion for pets breakthrough design and storytelling that drives customer engagement is essential.
What Youll Do:
- Lead creative strategy and across priority initiatives including:
- Product Marketing: Loyalty program campaigns app adoption and engagement journeys Autoship awareness and retention efforts.
- Private Brands: New brand development packaging design product launch campaigns and brand storytelling across channels.
- Serve as the primary creative point of contact for business owners and marketers; cultivate relationships with crossfunctional partners to ensure creative outcomes meet strategic goals.
- Develop and communicate creative approaches that align with the customer journey and influence behavior across acquisition engagement and retention touchpoints.
- Translate briefs into clear and actionable creative strategies across owned and paid channels: TV/OTT Social Display Direct Mail Email Web SMS and InApp.
- Guide creative performance measurement in partnership with analytics ensuring all work ties back to defined business critical metrics and performance insights.
- Lead and encourage internal and external creative teams ensuring outstanding while staying on time and within scope.
- Champion consistent brand and visual language across all customer touchpoints for both Chewy and Private Brands.
- Be a strong voice in seniorlevel discussions helping shape marketing strategies and defending the integrity and impact of creative work.
- Partner with Project Management on timelines and scopes ensuring clarity alignment and timely delivery across multiple simultaneous projects.
- Communicate risks and tradeoffs proactively and drive solutions that balance business needs with creative perfection.
- Foster a collaborative inclusive and highperforming creative culture that attracts and retains top talent.
What Youll Need:
- Bachelors degree in Communications Marketing or related field.
- 6 years of experience within an agency or marketing department preferably within eCommerce and/or retail
- Proven ability to lead large crossfunctional creative initiatives from concept to
- Demonstrated success in developing and bringing products to market whether campaigns for customer lifecycle marketing (e.g. loyalty app retention) and/or brandbuilding initiatives (e.g. packaging product launches)
- Strong partner management and communication skills; capable of influencing at all levels
- Customercentric and datadriven
- Deep knowledge of multichannel marketing and brand development standard processes
- Ability to lead multiple projects and priorities with precision and grace under pressure
- Be adaptable to a fastgrowing changing environment; this role will work closely with multiple departments and leaders at all levels
- Be organized forwardlooking meticulous and proactive
- A teamfirst approach and a willingness to roll up your sleeves to get things done.
#LIHybrid
Required Experience:
Manager
Employment Type
Full Time
Key Skills
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