Lead Director Franchise Care Models - AbbVie Patient Services

The Marketing Analytics and Business Insights (MABI) team supporting AbbVies US Commercial organization is 250 members strong and growing every day. We comprise highly respected researchers analysts and strategists striving to be the gold standard Research & Analytics organization within the biopharmaceutical industry. We serve as strategic inhouse advisor and pragmatic compass to Marketing Sales and Leadership ensuring that all decisions are grounded in rigorous intelligence and earned intuition. We look at data differently as an input into insight generation not an endgame. We appreciate ambiguity but recognize the need for clarity. We work tirelessly to build new capabilities and skill sets encouraging our team members to pull up a chair be themselves be creative speak their minds and do good work. Patients depend on us and we take that very seriously without taking ourselves too seriously. We are smart fun quirky and innovative and wed love for you to join us. 

The Lead Director for AbbVie Patient Services (APS) will design implement manage and effectively communicate marketing research and analytics initiatives across the portfolio on behalf of AbbVie Patient Services. The primary goals of this position lie in leading and developing the Marketing Analytics & Business Insights function supporting AbbVie Patient Services by building a consultative approach to design monitor and assess the performance of our Patient Care Models.

This position is crucial to enhancing AbbVie Patient Services through strategic insights and analytics requiring expertise in datadriven decisionmaking team leadership and crossfunctional collaboration.

The individual will support multiple therapeutic areas and guide strategic and tactical business decisions derived from highimpact learnings from qualitative and quantitative primary and secondary research behavioral analytics market intelligence and internal stakeholder initiatives.

This role will report to the Senior Director of Marketing Analytics and Business Insights (MABI) for Patient Services.

Key Responsibilities:

• Act as intelligence partner across AbbVie Patient Services verticals (e.g. Marketing Patient Services Strategy etc. focused on providing strategic insights forming a trusted relationship and staying abreast of issues and burgeoning trends within the patient support space.
• Drive alignment and buyin to recommendations across functional senior leaders across the Abbvie Patient Services organization through insightful market research and analytically sound measurement results.
• Inform AbbVie Patient Service strategic and tactical planning processes by understanding marketplace dynamics and stakeholder influences throughout the patient journey. Develop plans to address insight gaps and enhance patient experience. Clarify moments of meaning and highlight opportunities to enhance the patients experience. Develop plans to prioritize and address insight gaps.
• Perform thoughtprovoking and sophisticated syntheses of learning across research analytics and market intelligence sources to develop and communicate actionable insights & recommendations that shape strategies and tactics.
• Lead the Franchise Care Models team in a manner that ensures the team advances the business guiding Patient services strategy and plan: with insights and leading analytic techniques and capabilities that address patient needs and experience.
  • Develop and manage teams on functional technical and marketing best practices financial acumen and how to translate complicated information into compelling stories and learning.
  • Coach teams within the organization to raise the bar and foster a culture aligned with the AbbVie Ways We Work.
• Design and execute against measurement plans inclusive of selected operational and performance indicators to ensure the organizations understanding of engagement and impact of patient support programs and tactics.
• Coordinate and manage monthly and quarterly program business reviews on patient support programs.
• Maintain organizational knowledge of the market competitive trends and industry developments and effectively communicate this knowledge to internal stakeholders.
• Build solid relationships across functions (Brand Patient Services Market Access) collaborating to leverage intelligence for patient support model development while representing the voice of the customer.
• Be conversant with custom research methods adept at supplier and stakeholder management and able to independently lead custom research projects that deliver compelling and actionable learnings.
• Partner with AbbVie Patient Service functional teams Data Strategy Omnichannel analytics Access and Affordability analytics Business Technology Solutions Pharmacy Solutions and Patient Assistance Programs and pull through into recommendations for performance opportunities.
• Partner with Data Strategy & BI team efforts to ensure accurate and reliable data assets and tools are incorporated to improve speed to insights
• Leverage innovative sophisticated analytic models that address critical issues but also meet key business criteria.
• Appropriately manage and collaborate with both onshore and offshore research and analytics suppliers.
• Monitor and manage research and analytics programs budgets identifying opportunities for cost savings and ensuring financial compliance.

Qualifications :

• Bachelors degree in psychology sociology computer science information technology engineering marketing analytics business or related analytics field. Masters degree is a plus.
• 15 years of related professional experience
• 5 years leading teams.
• Experience developing and managing consultative teams that can leverage analytics primary market research and market intelligence to inform care model development.
• Strong understanding and prior experience with the development and implementation of patient service in the following areas: Bridge and CoPay programs HUB processes Prior Authorizations InField Access Specialists Buy & Bill Retail and specialty pharmacy workflows.
• Knowledge and understanding of pharma ecosystem and datasets including physicianlevel prescribing institutional sales data payerprescriberlevel data formulary data Rebates Symphony claims Copay claims.
• Excellent communication and interpersonal skills
• Strong problemsolving and analytical skills 
• Ability to work effectively in a crossfunctional team environment.

Key Stakeholders:

• VP Head of Abbvie Patient Services
• Sr. Directors Functional teams in Abbvie Patient Services
• VP and SVP of Business units Pharmacy Solutions
• Directors Other functional teams across SUSTO Pharmacy Solutions

Additional Information :

Applicable only to applicants applying to a position in any location with pay disclosure requirements under state or local law: 

• The compensation range described below is the range of possible base pay compensation that the Company believes in good faith it will pay for this role at the time of this posting based on the job grade for this position. Individual compensation paid within this range will depend on many factors including geographic location and we may ultimately pay more or less than the posted range. This range may be modified in the future.
• We offer a comprehensive package of benefits including paid time off (vacation holidays sick) medical/dental/vision insurance and 401(k) to eligible employees.
• This job is eligible to participate in our shortterm incentive programs. 
• This job is eligible to participate in our longterm incentive programs

Note: No amount of pay is considered to be wages or compensation until such amount is earned vested and determinable. The amount and availability of any bonus commission incentive benefits or any other form of compensation and benefits that are allocable to a particular employee remains in the Companys sole and absolute discretion unless and until paid and may be modified at the Companys sole and absolute discretion consistent with applicable law. 

AbbVie is an equal opportunity employer and is committed to operating with integrity driving innovation transforming lives serving our community and embracing diversity and inclusion.  It is AbbVies policy to employ qualified persons of the greatest ability without discrimination against any employee or applicant for employment because of race color religion national origin age sex (including pregnancy) physical or mental disability medical condition genetic information gender identity or expression sexual orientation marital status status as a protected veteran or any other legally protected group status.

US & Puerto Rico only to learn more visit  & Puerto Rico applicants seeking a reasonable accommodation click here to learn more:

Work :

No