Paid Marketing Specialist Vancouver
Paid Marketing Specialist Vancouver
Posted on :
11-04-2025
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1 Vacancy
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Job Description
Location: Vancouver hybrid 12 days in office
Salary: $
Our Mission
Zen is revolutionising education. Schools spend over 2bn a year on agency staff and 600m of that goes straight into the pockets of recruitment agencies. Thats why weve built an alternative.
Our online platform gives schools instant access to hundreds of profiles of fully vetted teachers and support staff. Since launching in 2017 weve saved schools over 10m money that goes straight back into school budgets and increases teachers pay.
The opportunity
This is your chance to join a tech startup in hypergrowth. Were passionate about professional development and well work to maximize your personal and career growth.
Were looking for enthusiastic missiondriven people who fit our values and are passionate about what we do. Youre encouraged to apply even if your experience doesnt exactly match the job description.
What youll be doing
Performance Marketing & Campaign Management
Plan execute and optimize paid campaigns across various paid leadgen channels such as Indeed Google Ads Meta and other digital channels.
Test and experiment with new ad creatives audience segments and bidding strategies.
Work with crossfunctional teams to align campaigns with business objectives.
Data Analysis & Optimization
Analyze campaign performance and turn data into actionable insights.
Implement A/B testing to improve conversion rates and lower acquisition costs.
Apply firstprinciples thinking to identify inefficiencies and drive marketing innovation.
Strategic Thinking
Identify new digital marketing channels and opportunities to scale marketing efforts.
Keep up with industry trends competitor strategies and emerging marketing technologies.
Contribute to strategic planning budget allocation and performance forecasting.
Collaboration & Communication
Work closely with Sales Product and Engineering teams to ensure alignment between marketing campaigns and business goals.
Prepare marketing reports and presentations to showcase performance and strategic insights.
What we are looking for
23 years of experience in digital marketing campaign management and data analysis.
Strong analytical skills with the ability to interpret complex data and make strategic recommendations.
Firstprinciples thinker who can break down marketing challenges and create structured solutions.
Experience with A/B testing conversion rate optimization and performance tracking.
Ability to work in a fastpaced selfdirected environment and manage multiple projects simultaneously.
Strong written and verbal communication skills.
Proficiency in Excel/ Sheets (Pivot Tables VLOOKUP etc.. Bonus: Experience in any ad platform such as Google Ads and Meta Ads and Google AnalyticsBonus: Experience with SQL marketing automation tools and data visualization platforms.
Whats in it for you
Work that you want to talk about
Competitive salary
Ownership in the company
15 days PTO & 9 federal holidays
Funloving tightknit team solving a problem that makes a difference
Health Insurance (Dental and Vision)
We cant wait to hear from you!
Diversity and Inclusion
At Zen we strive to build a culture of equity and inclusion where everyone is respected valued and appreciated for their unique traits experiences and perspectives. We are committed to creating a safe inclusive and equitable environment where our team can thrive regardless of age ethnicity race gender identity sexual orientation socioeconomic status disability religion or beliefs. We value our differences and believe that practices of Diversity Equity and Inclusion help us create a fairer more compassionate environment for all.
We welcome applicants with diverse backgrounds and different experiences and perspectives just like the staff who teach through Zen and the children at the schools we work with. We believe in hiring the best people from the widest pool and creating an inclusive culture where peoples voices are heard and all our team can look forward to coming to work.
We are committed to building a team that reflects the diversity of our community and promoting an equitable and inclusive environment for all. We seek out diverse opinions beliefs and experiences because they collectively make us stronger; weve had former teachers pilots fundraisers engineers lawyers marketers social media experts and more join our team.
Required Experience:
Unclear Seniority
Employment Type
Full Time
Department / Functional Area
Key Skills
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