Description
Job title: Associate Business Director
Reporting to: Client Lead
Location Country:(BangaloreIndia
Brief role description:
Wavemaker is currently looking for a Associate Business Director to join our Digital practice. In this role you will be responsible for managing the daytoday relationship and driving the integrated media agenda for your respective set of clients.
At GroupM APAC our people are our strength which is why fostering a culture of diversity and inclusion is important to us.
3 best things about the job:
- Working within a proven fastgrowing team leading some of the biggest brands in the country
- Help some of the largest brands build their digital media presence and drive revenues for the largest media investment agency
- Opportunity to build brands using digital
About Wavemaker
We always believe there is a better way to grow our client and our people. We do this by positively provoking growth for our clients and people. We work with clients to help them grow and shape their consumers brand decisions and experiences through media content and technology.
We have one single attitude Positive Provocation.
Our name is our mission and our method. To make waves you need to be provocative even fearless. We always make sure we have each others backs through our inclusive culture.
We do our best work for brave brands and people who want to be challenged to go further and faster. We know its not easy but if its in you we will get it out of you.
Our attitude of Positive Provocation is enabled by:
- The deepKnowledgewe have of our clients business
- The confidence toChallengewhats gone before
- TheSupportto go further than we thought possible
Core responsibilities:
- Have a thorough understanding of the clients businesses (KPIs key challenges)
- Get familiarized with proprietary tools and our Provocative Planning philosophy
- Manage the daytoday operations of clients business with emphasis on quality and timeliness
- Build a strong collaborative relationship with the client acting as the point of contact for all things digital
- Lead planning response on all client briefs from insight and strategy through to
- Liaise with finance team to ensure we close billing and invoicing on time
- Drive profitability on your set of accounts by adhering to GroupM trading principles
- Drive innovation by exploring new ideas technologies platforms and alphas/betas
- Have career conversations and provide timely feedback to direct reportees
- Responsibilities of the role:
- Managing and being responsive to client requests appropriately delegating tasks to individual team members.
- Formulate digital strategy for clients business and ensure that recommendations and decisions are consistent with clients objectives and strategies
- Oversee the work of central planning and implementation teams (ad operations search social programmatic) to ensure plans deliver on client objectives and deliveries are in line with agreed KPIs
- Demonstrate understanding of newer planning principles such as audience planning and how it can be used to shape the clients media strategies
- Build strong relationships with key media owners
- Evaluate media opportunities including ideas innovations and partnerships whenever required
- Keep up to date with GroupM trading principles meeting revenue targets and driving incremental billings by identifying new media opportunities
- Ongoing learning of the clients category/competitive activity as well as the changing media landscape
- Contribute to pitches monthly and quarterly reviews and strategy presentations
Additional responsibilities:
- Expertise in digital strategy communications planning and experience in any biddable media
- Understanding of the programmatic and the biddable ecosystem should be able to use dashboards to plan or pull out data
- Understand data driven marketing and build use cases for your clients
- Demonstrate curiosity always asking meaningful questions challenging the brief if necessary
- Ability to navigate difficult client situations/manage expectations in a diplomatic manner
- High attention to detail to ensure the teams output is of the highest quality
- Proven experience in managing people and ability to adapt management style
- Strong team player
The Candidate:
- Minimum 7years experience in a media agency or experience managing or being a part of a brands digital team
- Degree in advertising marketing business administration or management preferred
- Excellent communication and presentation skills
- Strong with numbers
We are a part of GroupM WPPs global media investment management company. Discover more onwavemakerglobalTwitterandLinkedIn We are an equal opportunities employer.
All GroupM agencies are equal opportunities employers and welcome applications from all suitably qualified persons regardless of their race gender identity disability culture/religion/belief sexual orientation or age.
About India:
2020 brought opportunities for brands to innovate because of which we saw an evolving media stack. The growth of digital is set to soar high because of changing consumer habits. With approximately 500 million smartphone users lowpriced data plans 45 to 50 million ecommerce shoppers approximately 60 OTT offerings and a young population India is a mobilefirst internet market. It is also one of the top 10 ad spend markets in the world and is set to climb the ranks. Global big tech corporations have made considerable investments in top ecommerce/retail ventures and Indian startups blurring the lines between social media ecommerce and mobile payments resulting in disruption on an unimaginable scale.
At GroupM India theres never a dull moment between juggling client requests managing vendor partners and having fun with your team. We believe in tackling challenges headon and getting things done.
GroupM is an equal opportunity employer. We view everyone as an individual and we understand that inclusion is more than just diversity its about belonging. We celebrate the fact that everyone is unique and thats what makes us so good at what we do. We pride ourselves on being a company that embraces difference and truly represents the global clients we work with.