Marketing Strategy: Develop implement and oversee comprehensive marketing strategies aligned with
business goals. Continuously evaluate and refine strategies to adapt to market dynamics.
Campaign Management: Plan execute and optimize multichannel marketing campaigns to reach target
audiences. Monitor campaign performance analyze results and implement improvements for maximum
effectiveness.
Event Management and Industry Collaboration: Strategically plan meticulously manage and flawlessly
execute diverse events including hosted participated and sponsored activities. Proactively seek out
industryspecific events that align seamlessly with our organizational plans and goals. Our aim is to ensure
not only the smooth functioning but also the impactful of each event contributing to our overall
success.
Brand Management and Publishing: Ensure brand consistency across all marketing channels. Oversee the
creation of compelling and onbrand content for various platforms. Look for platforms to publish articles
posts and collaborate with external teams for effective brand visibility.
Event Outcome / ROI Tracking: Effectively and systematically assess and track the ROI of an Event in line with
the internal process with the respective team members facilitating meaningful evaluation of each event
effectiveness. Our goal is to measure the impact of events accurately allowing us to enhance continuously
our strategies and deliver valuable outcomes.
Crossfunctional Collaboration: Collaborate with sales Creative Technical and other departments to align
marketing strategies with overall business objectives. Foster strong communication and collaboration
between teams.
Vendor Management: Oversee vendor management associated with various events and activities ensuring
an ontime delivery.
Budget Management: Manage the marketing budget effectively allocating resources to maximize return on
investment. Provide regular budget reports and ensure costeffectiveness.
Performance Analysis: Utilize data analytics to measure the success of marketing initiatives. Provide regular
reports with key performance indicators insights and recommendations for improvement
Requirements
Desired Candidate Profile:
Education: Bachelors degree in Marketing Business or a related field. Masters degree is a plus.
24 years of experience in marketing with a focus on strategy development and .
Strong understanding of marketing principles including digital marketing content creation and branding.
Excellent communication and interpersonal skills.
Analytical mindset with the ability to interpret data and trends.
Proven ability to drive results and meet targets.
ContactVijay Sr.HR
Required Experience:
IC