Company Overview : Preferable.ai is an innovative AI hiring platform dedicated to transforming the recruitment landscape through cuttingedge technology. Our goal is to enhance the hiring process by leveraging artificial intelligence to match candidates with employers efficiently. As we expand we are looking for passionate individuals to join our team and contribute to our vision of making hiring smarter and more effective. Roles & Responsibilities : As an SEO Marketing Specialist you will play a pivotal role in enhancing the online visibility and organic reach of our platform. Your responsibilities will include: Conducting thorough keyword research to inform content creation strategies. Developing highquality content that captivates and informs our target audience. Performing onpage optimization for website content to boost search engine rankings. Implementing link building strategies to increase domain authority and generate backlinks. Analyzing data and metrics to track performance and optimize SEO initiatives. Staying uptodate with the latest trends in SEO and search engine algorithms. Collaborating with the marketing team to devise comprehensive marketing strategies. Preparing reports on SEO performance and providing actionable insights to drive improvements. Mandatory Requirements : To succeed in this role you must meet the following criteria: Minimum of 3 years of experience in SEO and digital marketing. Strong understanding of search engine algorithms and ranking factors. Proven expertise with various SEO tools (e.g. Google Analytics SEMrush Moz). Experience in content creation and optimization. Knowledge of HTML and web development concepts. Excellent analytical thinking and problemsolving skills. Strong communication and collaboration abilities. Preferred Skills and Education Requirements : While not mandatory the following qualifications will be considered advantageous: Bachelor s degree in Marketing Communications or a related field. Experience with social media marketing and PPC campaigns. Familiarity with web design and development is a plus. Capability to work independently and manage multiple projects simultaneously. Creative mindset to innovate and brainstorm new marketing campaigns. Proficiency in additional digital marketing channels such as email marketing or content marketing. Salary Competitive salary of INR 400000 per annum. Work Arrangement This is a fulltime role with the option for remote work available.
This is a remote position.