Digital Media Strategist
Digital Media Strategist
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Job Description
We wish the next few lines were selfexplanatory but we know theyre not. At Republik our mission is clear: to help brands change the world. To do that we need to create an inclusive environment and build a diverse team where everyone feels free to put their convictions to work and where they can feel heard and encouraged. We believe in recruitment hiring training compensation and promotion that doesnt discriminate on the basis of race religion skin color nationality gender gender identity and expression sexual orientation physical disability age language accent or any other characteristic that makes us unique. We also believe that bringing people together with different identities experiences and abilities helps us to truly understand the communities we work with so we can be even more creative. And so the industries we work with can change.
Republik is looking for a Digital Media Strategist. This versatile and experienced individual will play a vital role in overseeing the media buying and planning team while also taking a leadership role in developing innovative digital strategies for the agencys various clients. Their leadership adaptability analytical skills and ability to communicate complex ideas effectively make them a significant asset to the media activation team.
Alright so whats the job
The job is to change the world through the Creation of Social Capital. But if you want us to be more precise heres a list of tasks youll have to do in your daytoday:
- Perform digital audits and analyses of the digital ecosystem for various brands and their competitors with a focus on gaining a deeper understanding of target audiences their decisionmaking behavior their use of different communication channels and client positioning.
- Design tailored digital strategies as part of annual planning exercises and adhoc media creativity and content creation mandates.
- Gather data to identify insights and learning serving as a reference point for the creative and activation team.
- Define Key Performance Indicators (KPIs) related to strategic directions and ensure their ongoing monitoring and optimization.
- Identify and explain audience behavior information across all media platforms.
- Translate audience strategy and consumer journey into an implementation plan.
- Challenge clients on their strategies and support them in business intelligence.
- Participate in the development of digital campaigns from planning to launch optimization and performance reporting on platforms such as Google Ads Facebook Ads LinkedIn Campaign Manager Broadsign Ads Snapchat Ads TikTok Ads.
- Participate in the preparation of service offers and client presentations (pitches).
- Set up and update Looker Studio dashboards for campaign monitoring.
- Implementation of Google Analytics event and goal configurations as well as Google Tag Manager implementation and configurations.
What kind of background are you looking for
Youll find our ultimate wish list below but we encourage you to apply even if you dont feel like your profile matches every criteria. Remember men apply for a job when they meet only 60 of the qualifications.
- A minimum of 5 years of relevant experience in an agency or clientside role.
- A relevant university education in marketing ecommerce or equivalent.
- Experience in managing digital campaigns and media planning.
- Advanced knowledge of the web technologies and digital in general (Google Analytics Google Tag Manager Google Ads Facebook Business Manager DSP DMP CRM etc..
- Proficiency in both French and English at a high level both oral and written.
- Strong initiative communication skills and autonomy.
- Excellent teamwork and collaboration skills.
And what are the conditions
We know were not perfect and were humbly working to continually better ourselves. We also know actions speak louder than words so heres an overview of our benefits:
- Three weeks of vacation upon hire plus 2 weeks off between Christmas and New Years Day
- The possibility of fourday work weeks
- Comprehensive insurance coverage after your first 3 months of employment including access to a virtual care platform for mental and physical health
- Paid sick time including mental health wellness and period days
- Flexibility around childcare and family sick time
- Flexibility around working remotely and internationally
- The possibility of an unpaid leave or a parttime schedule
- $200 allowance per year for wellness needs
- and cultural events
- Monthly training sessions
- Paid mentorship opportunities for all employees interested in leadership positions or other promotions
Most importantly our team is what makes Republik different. What sets us apart is that we truly care about our employees and we walk the talk. We strive to create an environment that fosters personal and professional growth so that everyone in the agency can put their convictions to work.Theres so much more to offer but youll have to come see for yourself!
The hiring process
- This is a fulltime job offer.
- Salary based on experience.
- Only selected candidates will be contacted.
Employment Type
Full-Time
