Marketing Innovation Manager Sweet Baked Goods
Marketing Innovation Manager Sweet Baked Goods
Posted on :
10-04-2025
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1 Vacancy
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Job Description
About Us !
As part of the largest baking company in the world Bimbo Canada is a leading producer and distributor of packaged fresh bread bakery products and snacks. We produce and distribute more than 1000 products across; 18 brands Canadians know and trust like Dempsters Villaggio POM Bon Matin Stonemill Natural Bakery Takis Thomas Little Bites Vachon Hostess and more.
In business for more than 110 years the company operates 15 bakeries and employs approximately 4000 associates across Canada. Bimbo Canada pursues our goal of creating value by being at the forefront of manufacturing and service delivery innovation in the baking industry through the continued improvement and refinement of its supply chain network while serving major grocery chains retail outlets and foodservice operations across Canada.
At Bimbo Canada were more than just a bakery were a family dedicated to baking delicious moments for millions. Our values are the foundation of our success and were looking for associates who shares our commitment to excellence.
Hiring Requirements:
As the Marketing Innovation Manager you will lead the development and of breakthrough and disruptive innovation initiatives based on consumer and market insights within the Sweet Baked Goods category. This role involves managing the endtoend innovation process including strategic platform ideation collaboration with product development and external manufacturing teams financial oversight of P&Ls and close partnership with brand teams on strategy and communication plans. The ideal candidate is entrepreneurial passionate about food customer and consumerobsessed and wellversed in the Canadian grocery industry. Strong relationshipbuilding skills strategic thinking problemsolving abilities analytical expertise persuasive communication and exceptional project management are essential for success in this role.
ThisisaContractPosition(1218months)
Key Responsibilities:
As part of the largest baking company in the world Bimbo Canada is a leading producer and distributor of packaged fresh bread bakery products and snacks. We produce and distribute more than 1000 products across; 18 brands Canadians know and trust like Dempsters Villaggio POM Bon Matin Stonemill Natural Bakery Takis Thomas Little Bites Vachon Hostess and more.
In business for more than 110 years the company operates 15 bakeries and employs approximately 4000 associates across Canada. Bimbo Canada pursues our goal of creating value by being at the forefront of manufacturing and service delivery innovation in the baking industry through the continued improvement and refinement of its supply chain network while serving major grocery chains retail outlets and foodservice operations across Canada.
At Bimbo Canada were more than just a bakery were a family dedicated to baking delicious moments for millions. Our values are the foundation of our success and were looking for associates who shares our commitment to excellence.
Hiring Requirements:
As the Marketing Innovation Manager you will lead the development and of breakthrough and disruptive innovation initiatives based on consumer and market insights within the Sweet Baked Goods category. This role involves managing the endtoend innovation process including strategic platform ideation collaboration with product development and external manufacturing teams financial oversight of P&Ls and close partnership with brand teams on strategy and communication plans. The ideal candidate is entrepreneurial passionate about food customer and consumerobsessed and wellversed in the Canadian grocery industry. Strong relationshipbuilding skills strategic thinking problemsolving abilities analytical expertise persuasive communication and exceptional project management are essential for success in this role.
ThisisaContractPosition(1218months)
Key Responsibilities:
- Develop and execute a robust 3to5year disruptive new product innovation strategy focusing on new consumption occasions and platforms.
- Drive the ideation and identification of innovations by leveraging key insights trends consumer behaviors capabilities and category dynamics.
- Provide thought leadership on business industry and consumer trends to identify key opportunities and potential risks for the companys brands and categories.
- Manage the innovation budget for all related projects ensuring effective allocation and oversight.
- Lead crossfunctional project teams working closely with insights brand marketing production supply chain finance purchasing and channel strategy teams.
- Support brand teams in developing consumer and customer strategies related to new product launches including packaging design and customer storytelling.
- This position may require occasional travel (less than 5.
Experience & Education:
- 5 years of progressive experience in Marketing or Brand Management within the CPG industry with a focus on innovation pipeline development.
- Proven track record in developing and launching successful breakthrough and disruptive innovations.
- Strong project management skills with the ability to oversee multiple projects simultaneously from concept to .
- Demonstrated leadership skills and ability to drive crossfunctional collaboration.
- Solid business acumen with handson experience in P&L management and budgeting processes.
- Teamoriented mindset capable of thriving in highperformance and collaborative environments.
- High level of perseverance and dedication to achieving project milestones with excellence.
- Selfmotivated with the ability to operate effectively in a fastpaced environment with multiple priorities and stakeholders.
- Excellent written and verbal communication skills including strong presentation abilities and the capacity to influence across all organizational levels.
- Adaptability to shifting market dynamics and comfort with ambiguity.
- Proficiency in Microsoft Office Suite.
- Commitment to fostering a positive team culture built on trust mutual respect and inclusivity.
Growth Opportunities:Bimbo Canada is committed to your personal and professional growth. We offer training development and advancement opportunities within our organization.
Innovation: Be part of a company that constantly innovates in the food industry. Your work will contribute to creating delicious products loved by millions.
Our Values:
We are incredibly proud to announce thatBimbo Canada has been named one of the 2024 Best Places to Work byCanadian HR Reporter (CHRR)! This tremendous honour recognizes our commitment to creating an outstanding workplace for our associates.
Furthermore we also have been recognized as one ofCanadas Most Admired Cultures byWaterstone Human Capital.This recognition is a reflection of how strong peoplefirst culture drives exceptional performance and sets us apart as industry leaders.
If you are ready to join a company that values its employees and makes delicious moments every day apply today!! Your journey with Bimbo Canada starts here.
We thank all interested applicants but only those selected will be contacted. Please note all offers of employment at Bimbo Canada (Formerly Canada Bread Company Limited) are conditional upon the successful completion of a prehire background check (including but not limited to criminal history reference credit and/or physical demands checks) as appropriate for the role and as permitted by law.
Bimbo Canada is an equal opportunity employer that is dedicated to building a diverse workplace that promotes diversity equity and belonging in the workplace and encourages applications from qualified people of all genders visible minorities aboriginal peoples and persons with disabilities. We welcome applications from all interested individuals; however only those candidates selected for an interview will be contacted.
Job seekers with disabilities who require accommodation during the recruitment process or would like more details about accessibility should contact Bimbo Canada Accessibility at
Innovation: Be part of a company that constantly innovates in the food industry. Your work will contribute to creating delicious products loved by millions.
Our Values:
- We value the person
- We are one community
- We get results
- We compete and win
- We are sharp operators
- We act with integrity
- We transcend and endure
We are incredibly proud to announce thatBimbo Canada has been named one of the 2024 Best Places to Work byCanadian HR Reporter (CHRR)! This tremendous honour recognizes our commitment to creating an outstanding workplace for our associates.
Furthermore we also have been recognized as one ofCanadas Most Admired Cultures byWaterstone Human Capital.This recognition is a reflection of how strong peoplefirst culture drives exceptional performance and sets us apart as industry leaders.
If you are ready to join a company that values its employees and makes delicious moments every day apply today!! Your journey with Bimbo Canada starts here.
We thank all interested applicants but only those selected will be contacted. Please note all offers of employment at Bimbo Canada (Formerly Canada Bread Company Limited) are conditional upon the successful completion of a prehire background check (including but not limited to criminal history reference credit and/or physical demands checks) as appropriate for the role and as permitted by law.
Bimbo Canada is an equal opportunity employer that is dedicated to building a diverse workplace that promotes diversity equity and belonging in the workplace and encourages applications from qualified people of all genders visible minorities aboriginal peoples and persons with disabilities. We welcome applications from all interested individuals; however only those candidates selected for an interview will be contacted.
Job seekers with disabilities who require accommodation during the recruitment process or would like more details about accessibility should contact Bimbo Canada Accessibility at
Required Experience:
Manager
Employment Type
Full Time
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