Field Marketing Specialist EMEA Events ABM
Field Marketing Specialist EMEA Events ABM
Posted on :
10-04-2025
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1 Vacancy
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Job Description
About Recurly:
Recurly Inc. a SaaS company provides a versatile subscription management platform to manage the entire subscription lifecycle for marketleading brands worldwide. Subscription businesses such as Sling TV FabFitFun Cinemark and Fubo.tv depend on Recurly to harness the power of the subscription model and drive recurring revenue growth. Since its launch in 2009 Recurly has deployed subscription billing for thousands of companies across 55 countries. Our platform empowers billions of credit card transactions and has enabled customers to recover nearly $1.3 billion in revenue in 2024.
Recurly is backed by AccelKKR a leading technologyfocused private equity firm with over $10 billion in capital commitments. The partnership offers Recurly access to significant capital and resources to make continued investments in technology and platform innovation and expand our gotomarket initiatives.
About the Role:
Were looking for a Field Marketing Manager with 35 years of experience to drive regional marketing initiatives and demand generation programs. Based in our London office youll work closely with sales demand generation and partner teams to execute highimpact marketing campaigns that generate pipeline accelerate deals and strengthen Recurlys presence in the region.
This is an exciting opportunity for a handson marketer who thrives in a fastpaced datadriven environment and understands how to localize marketing efforts to drive growth in EMEAs diverse markets.
Key Responsibilities
- Marketing Strategy Develop and execute a field marketing plan aligned with sales goals market trends and demand generation objectives for EMEA.
- Event & Sponsorship Management Plan execute and optimize regional trade shows field events and executive roundtables that drive highquality leads and engagement.
- Campaign & Lead Generation Launch targeted multichannel campaigns (including ABM webinars and localized content) to support pipeline growth.
- Sales & Partner Enablement Collaborate closely with the sales team to provide marketing resources insights and support that help accelerate deal velocity.
- Localization & Market Insights Tailor messaging content and campaigns to regional buyer personas ensuring relevance and resonance in different EMEA markets.
- Metrics & Performance Tracking Measure the effectiveness of field marketing activities using key performance indicators providing datadriven insights to optimize future efforts.
- Budget & Vendor Management Oversee regional marketing budgets negotiate vendor contracts and ensure costeffective campaign .
What You Bring
- 35 years of experience in B2B field marketing demand generation or regional marketing preferably in SaaS FinTech or Subscription Management.
- Strong background in executing regional events ABM campaigns partner marketing and salesdriven marketing programs.
- Experience working closely with sales teams to develop integrated marketing plans that drive measurable pipeline impact.
- Knowledge of EMEA markets with the ability to localize campaigns and understand regional business nuances.
- Proficiency in marketing automation and CRM platforms (Marketo HubSpot Salesforce 6sense or Demandbase etc..
- Ability to work in a fastpaced highgrowth environment with a datadriven mindset and strong project management skills.
- Exceptional communication and collaboration skills to work crossfunctionally with global teams.
Why Join Us
Regional Impact: Shape Recurlys growth strategy across EMEA.
HighGrowth Industry: Work at the forefront of the subscription economy.
Collaborative Culture: Join a dynamic global team that values innovation and teamwork.
If youre ready to take Recurlys field marketing in EMEA to the next level apply now!
Required Experience:
Unclear Seniority
Employment Type
Full-Time
Key Skills
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