Measurement Lead

What youll do:

• Surface opportunities forand deliverrigorous integrated measurement and iterative learning for one of Pinterests largest and most strategic US retail clients to prove the effectivenessand encourage the growthof advertising investments with Pinterest.
• Serve as the daytoday measurement contact for a key strategic global advertiser; drive the measurement strategy operations goals and learning plan development in partnership with Industry Manager and Client Partners across the US and potentially the globe
• Independently navigate and respond to custom and ambiguous measurement questions that fall outside of Pinterests standard solutions; deploy advanced analytical solutions and standard data science tooling as needed to build understanding of large ecommerce performance advertiser and build trust in Pinterest as a growth platform
• Communicate complex measurement concepts and findings to both highly technical and nontechnical audiences; adapt and scale these concepts into informed recommendations; influence client alignment and adoption of these perspectives across business units and geographies
• Help identify the internal and clientfacing gaps in measurement knowledge products and technical capabilities that inhibit our most strategic retail advertisers from growing their business with Pinterest; drive crossfunctional measurement programs and projects to close these gaps via handson consultations that support internal stakeholders as well as external clients.
• Act as a trusted subject matter expert on the evolution of retail advertising measurement to Pinterest as both a business and a product organization; support and guide teammates on best practices and emerging trends; develop and communicate informed points of view on the potential risks and opportunities inherent in various measurement methods and product designs.
• Lead project teams to execute largescale measurement initiatives endtoend: manage milestones identify custom research plans aggregate findings and package insights for internal and external stakeholders across numerous geographies.

What were looking for:

• 10 years of digital ads measurement experience within a technology company media agency consulting firm advertiser or research company.
• Bachelors degree in a relevant field such as Economics Statistics Mathematics or equivalent experience
• Has deep experience with advertisers who prioritize performance marketing initiatives and can build trust with our most rigorous performance clients but is also comfortable developing advertising measurement learning agendas across various lines of business.
• Proven track record of applying strategic measurement to deliver business growth through an iterative test and learn approach. Knows how to align measurement goals and plans to longterm business strategies and product roadmaps.
• Is a trusted expert in measurement concepts solutions and the statistical fundamentals used in the retail ads measurement ecosystem including expertise in client or vendorowned multitouch attribution systems conversion based incrementality site analytics media mix modeling and geo based matchedmarket testing measurement solutions.
• Enjoys balancing rigorous advertising measurement with sensitivity and respect towards client and Pinner data; deploys their understanding of digital privacy laws and regulations as part of their recommendations and consultations.
• Excels at accessing analyzing interpreting and communicating ads performance insights via a wide range of standard data science tooling (e.g. SQL Python).
• Significant experience structuring conducting and leading analyses that address strategic business problems.
• Able to communicate complex measurement concepts to senior audiences with a wide range of measurement sophistication.

The ideal candidate is excited about Pinterests opportunity in the marketplace as well as the companys aspiration to be a positive healthy and supportive digital destination across the globe.

Relocation Statement:

• This position is not eligible for relocation assistance. Visit our PinFlex page to learn more about our working model.

InOffice Requirement Statement:

• We let the type of work you do guide the collaboration style. That means were not always working in an office but we continue to gather for key moments of collaboration and connection.
• This role will need to be in the office for inperson collaboration 12 times/quarter and therefore can be situated anywhere in the country.

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