Establish positioning identify target audiences and develop marketing plans with specific objectives across different channels and segments.
Lead the of marketing programs leveraging internal support and driving collaboration.
Analyse customer insights consumer trends market analysis and marketing best practices to build successful strategies.
Writing and proofreading creative copies mailers and brochures.
Maintaining website and looking at data analytics.
Create maintain and conduct analytics reporting across multiple platforms and extract key insights for future campaign development and gotomarket strategies complete with formal proposals and recommendations on tactics.
Partner with email performance marketing and web teams to design test and evolve lead nurturing tactics.
Develop creative briefs and guide creative direction to meet objectives for all advertising including print digital and video assets.
Gather customer and market insights to inform outreach strategies increase customer conversions and generate more qualified leads.
Present ideas and final deliverables to internal teams and communicate with senior leaders about marketing programs strategies and budgets
Provide research and analysis on various relevant topics related to IT Industry.
Handling social media public relation efforts and content marketing.
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