Senior Manager Mobile Game Growth
Senior Manager Mobile Game Growth
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Job Description
Position Summary
Job Summary:As a Senior Manager Mobile Game Growth you will be responsible for developing and executing growth strategies to expand IAP game business for Galaxy Store including user acquisition engagement liveops and revenue strategies for the partnered mobile games. You will work closely with crossfunctional teams including product data analytics and partnership to identify opportunities for growth and optimize revenue generating campaigns. The successful candidate will also need to influence executivelevel decisions with datadriven insights and market research.
Role and Responsibilities
Key Responsibilities:
- Develop and execute comprehensive growth strategies to drive user acquisition retention and revenue growth for our mobile games
- Collaborate with crossfunctional teams to identify opportunities for growth and optimize user acquisition campaigns
- Analyze user behavior market trends and competitor activity to inform growth strategies
- Develop and manage budgets for LiveOps campaigns (coupons offers etc.
- Optimize user acquisition campaigns through A/B testing experimentation and data analysis
- Monitor and analyze key performance indicators (KPIs) to measure the effectiveness of growth strategies
- Stay uptodate with industry trends and best practices in mobile game growth and user acquisition
- Present datadriven insights and market research to executive leadership to inform strategic decisions
- Collaborate with executives to develop and execute growth initiatives that align with company goals and objectives
Requirements:
- Bachelors degree in Business Marketing or a related field
- 8 years of experience in mobile game growth mobile game operations revenue management user acquisition or a related field
- Proven track record of driving user acquisition retention and revenue growth for mobile games
- Strong analytical skills and experience with deciphering complicated game IAP data sets
- Excellent communication and leadership skills with the ability to work effectively with crossfunctional teams
- Ability to influence executivelevel decisions with datadriven insights and market research
- Strong understanding of mobile game lifecycles terminologies data KPIs and user behaviors
- Experience with mobile advertising platforms (e.g. Unity Meta) and user acquisition strategies
Skills and Qualifications
Preferred Qualifications:
- Masters degree in business Marketing or a related field
- Experience with mobile game production build management and revenue operations
- Knowledge of mobile game monetization strategies (e.g. inapp purchases ads) and mobile game analytical tools (e.g. Game Analytics data.ai etc.
- Korean language skill is a plus but not required
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Compensation for this role for candidates based in Mountain View CA is expected to be between $170K $200K. Actual pay will be determined considering factors such as relevant skills and experience and comparison to other employees in the role. Regular fulltime employees (salaried or hourly) have access to benefits including Medical Dental Vision Life Insurance 401(k) Employee Purchase Program Tuition Assistance (after 6 months) Paid Time Off Student Loan Program (after 6 months) Wellness Incentives and many more.
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Required Experience:
Senior Manager
Employment Type
Full-Time
