Digital - Manager Direct to Customer Mobile Marketing

THE TEAM

The mission of the Direct to Customer (DTC) Department is to engage our subscribers through personalized and relevant content driving qualified traffic to stores and Aritzia.

THE OPPORTUNITY

Aritzia is growing and our Direct to Customer team is growing with it. This is a unique opportunity to be part of the team responsible for executing exceptional subscriber and channel management while driving traffic revenue and loyalty through our DTC channels. As a leader of the Direct to Customer Department you will lead and be responsible for developing and executing SMS and Push Notifications strategies and content ensuring that our marketing transactional and triggered programs are delivered in an elevated and personalized way. With the skills you gain in this role the opportunities are endless from a rewarding career in Direct to Customer to continued growth and development with Aritzia.

THE ROLE

As the Manager DTC Mobile Marketing you will lead the team to:

• Define the strategic channel approach for our Direct to Customer channel (with a focus on SMS and Push)
• Deliver SMS and Push Notifications campaigns ensuring cohesion with brand briefs product marketing plans creative direction digital initiatives and broader clientcentric marketing outreach across Aritzias marketing ecosystem
• Identify acquire engage and retain our clients (with a focus on SMS and Push Notifications)
• Connect with our clients in a considered way through strategic segmentation personalization and testing to improve performance
• Ensure accordance with business and regulatory standards (with a focus on SMS and Push Notifications)
• Ensure accessibility and communication of accurate assets and actionable insights from channel performance and client data partners while driving seamless and optimized process (with a focus on SMS and Push Notifications)
• Build and maintain internal and external partner workstreams in the pursuit of building a world class crossfunctional team and technology ecosystem
• Assist with channel budgeting forecasting and investment strategies

THE QUALIFICATIONS

The Manager DTC Mobile Marketing has:

• Proven skills education and/or applicable certifications in DTC Marketing specifically related to mobile marketing
• A commitment to learn and apply Aritzias Values Business and People Leadership principles
• The ability to collaborate fluently with crossfunctional partners
• A commitment to quality and investing in results that add value to the business

THE COMPENSATION

The typical hiring range for this position is $100000 to $150000 per year. The final agreed upon salary may vary based on factors such as jobrelated knowledge skills and experience.

We are always looking for top talent if your qualifications differ from those listed above the scope of work and final agreed upon salary may be adjusted to reflect your individual qualifications.

Aritzias Everyday Luxury compensation package goes beyond the base salary with endless growth and recognition opportunities through our payforperformance philosophy. Along with comprehensive benefits aspirational workspaces and elevated employee perks and experiences we provide it all.

THE PERKS

Some of the industryleading benefits you will receive working at Aritzia:

• Product Discount Maybe youve heard of our famous product discount Or our exclusive private shopping events You have now.
• AOK Commissary & Caf Everyday Luxury dining exclusive to Aritzia. Our inhouse bistro and caf is a private oasis where employees can enjoy curated subsidized Everyday Luxury dining.
• The SET Our inoffice fitness studio and gym with stateoftheart equipment customcreated classes and optional personal training. Open 7 days a week works out well.
• Aritzia Virtual Wellness Because your health happiness and safety matter 24/7 resources to support you in your wellbeing goals be it physical mental social or financial.
• Aspirational Workplace Our offices are specially designed to be spaces of creativity productivity and inspiration. Theyre also dog friendly. Woof.
• Amenities Additional amenities include a private parents room shower facilities with elevated complementary conveniences bike rooms and more.
• The Extras We also offer a multitude of other perks like drycleaning hotel and restaurant discounts selfcare promos and onsite medical care.

ARITZIA

Aritzia is an Equal Employment Opportunity employer. Our goal is to be inclusive diverse and representative of the communities where we work while creating an environment where every person can enjoy a successful career. This commitment applies to all candidates and employees regardless of race ethnicity citizenship creed place of origin religion sex gender identity gender expression sexual orientation family status marital status disability age and any other protected characteristic.

Requests for accommodation due to a disability or any other protected characteristic can be made at any stage of the recruitment process and during employment by contacting our People & Culture Team.