MarketingDevelopment Officer - Sunset Zoo

(Regular Exempt)

Starting Salary Range: $69374.00 $86723.00/annualized DOQ

Closing Date: Open Until Filled

Shift/Workdays and Hours: Monday Friday 8:00 a.m. 5:00 p.m. (some weekend work)

How to apply: Using the apply button on this page please complete the required online application upload a resume and a list of three professional references with full contact information. For general questions about the position contact Unique Hiram ator

Summary/Objective

To increase attendance numbers and secure revenue at Sunset Zoo through offering a quality product by operating the areas of marketing public relations development guest services and by contributing to the overall mission and goals of Sunset Zoo. Oversees operations of the zoo gift shop and concession operations; oversees the facilities rental program plans and executes various marketing and promotion functions special events membership campaigns and facilitates all fundraising activities and campaigns. Contributes to the daily operation of Sunset Zoo by acting as a Zoo Administrator. Some weekend and holiday work required. Must be able to be available in times of crisis monitor social media accounts before and after work operational hours including but not limited to evenings and weekends.

Essential Functions

Directs marketing and development operations at the zoo.

• Plans a successful membership campaign to increase revenue for overall annual attendance. Uses social media as well as print web page and visual media to market the zoo its programs and events (i.e. brochures newsletters flyers and annual report); ensures proper distribution.
• Implements exit focus phone zip code and random sample surveys to collect demographic and psychographic information. Compiles and evaluates statistical data for use in marketing plan.
• Creates annual marketing and promotion plan to serve as a guide for all events promotions coupon campaigns and advertisement strategy.
• Communicates with media through various communication efforts news outlets and social media platforms.
• Institutes and maintains fundraising activities and campaigns; includes grant writing individual asks corporate fundraising special events donor campaigns membership campaigns and working with other community outlets to acquire funding.
• Researches writes edits and completes grant applications meeting deadlines. Manages grant funds and completes final report forms in a timely manner.
• Communicates with state and national legislators regarding animal and conservation issues.
• Schedules designs and supervises booths at regional fairs festivals expos and other public outlets. Schedules parade appearances and supervises scheduling special uses of zoo for pavilion rental group rates weddings receptions family reunions and other.
• Creates zoo signage and maintains accurate zoo maps.
• Plans organizes and executes at least major and several minor special events. Schedules and appears on radio and television broadcast programs representing the zoo.
• Supervises gift shop maintenance duties.

Supervises the marketing seasonal and all volunteer staff.

• Hires and trains staff members as needed.
• Provides supervision and oversight of applicable staff.
• Coordinates schedules of applicable staff.
• Administers City of Manhattan Policies and Procedures in a consistent manner.
• Ensures employees supervised demonstrate productivity competence and high morale as well as utilize employees skills and abilities.
• Conducts performance planning and evaluations for employees in a timely manner to include development of goals objectives and deadlines.
• Resolves routine personnel issues or problems.
• Leads and manage staff with clear and consistent communications.

Performs additional duties as required.

• Attends required meetings and training.
• Prepares reports.
• Interacts and participates in appropriate Association of Zoos and Aquariums (AZA) committees and projects
• Manages unpleasant interactions and stress caused by irate and/or defensive customers.
• Ensures compliancy with all applicable regulations policies and procedures in all duties.

Required Education and Experience

• Bachelors degree in business administration marketing or related degree or high school diploma or GED and five 5 years work experience in public relations practices computer information systems general office applications business management desktop publishing and grammar and oral communication practices.
• Membership in Association of Zoos and Aquariums.
• Valid drivers license.

Preferred Education and Experience

• Five plus 5 years work experience in public relations practices computer information systems general office applications business management desktop publishing and grammar and oral communication practices.

Compensation & Benefits

• Boot Clothing and Vehicle Allowances if applicable.
• City issued Cell Phone if applicable.
• Retirement/Pension City employees are required by statute to contribute to the Kansas Public Employees Retirement System (KPERS). Voluntary retirement contributions are offered with Nationwide Mission Square and Empower KPERS 457.
• Medical Dental Vision The City offers an excellent benefits package that includes wellness medical vision dental and prescription drug benefits.
• Paid Holidays 10.5 paid holidays per year plus one additional floating holiday.
• Paid Vacation 12 to 26 days per year based on years of service.
• Paid Sick Leave 12 days per year.
• Paid Parental Leave up to 6 weeks of paid leave.
• Education Reimbursement Professional Development. Certifications/Licensure The City will reimburse up to $8000 per calendar year for tuition and fees. Professional Development funds are based on department budget. Certification/licensure may be reimbursed by the City.
• Other Benefits Longterm disability employer paid group life insurance basic life insurance employee assistance program and an array of voluntary benefit options.