Senior Content Writer
Senior Content Writer
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Job Description
RAPP Dallas is looking for a Senior Content Writer to join our awardwinning Creative team.
WHO WE ARE:
We are RAPP world leaders in activating growth with precision and empathy at scale.
As aglobal nextgeneration precision marketing agencywe leveragedata creativity technology and empathyto foster client growth.We champion individuality in the marketing solutions we create and in our workplace. We fight for solutions that adapt to the individuals needs beliefs behaviors and aspirations.
We foster an inclusive workplace that values diversity and emphasizes personal wellbeing.
HOW WE DO IT:
At RAPP our fearless superconnectors help tocreate value from personal brand experiences by focusing on three key areas: connected data connected content and connected decisioning.
Our data analysts identify who that person is our strategists understand what they want and our awardwinning technologists and creatives know how to deliver it ensuring were able to activate authentic customer connections for our clients.
Part of Omnicoms Precision Marketing Group RAPP is comprised of 2000 creatives technologists strategists and data and marketing scientists across 15 global markets.
YOUR ROLE
Were looking for Senior Content Writer with strong B2B marketing and tech experience to support business marketing initiatives. This B2B writer will work alongside subject matter experts Product/Project Managers and partner directly with external clients. While adhering to the clients marketing strategies and goals this individual will deliver a wide variety of B2B contentfor a major Fortune 50 brand. In addition to writing must be able to proofread materials for brand voice tone readability accuracy clarity spelling grammar punctuation and consistency of content/format.
The Senior Content Writer will work with a core client editorial team that delegates and oversees writing and editing assignments often under tight deadlines.
YOUR RESPONSIBILITIES:
- Partnerwith project teams to understand business objectives and audience
- Under client guidance author content of flyers blogs customer stories email campaigns newsletters product briefs digital banners landing pages video scripts presentations infographics social media copy eBooks and white papers using insights provided
- Translate complex technical concepts terminology and copy strategy into compelling messaging
- Write to appropriate audiences (enterprise midmarket small business public sector) according to medium (e.g. white paper vs. digital banner copy vs. email)
- Make sure copy tone is on brand and adheres to corporate editorial guidelines and brand style guide
- Ensure best practices in grammar messaging writing and style
- Research as needed for each project
- Work with SEO team to incorporate key search terms into content with focus on web traffic and engagement/performance
REQUIRED SKILLS:
- Must be based in DFW area and be able to work 13 days a week onsite with the client as needed
- Our ideal candidate will have 8 years of relevant experience (writing in an advertising or public relations agency marketing firm inhouse communications team or in a freelance capacity)
- Bachelors degree in English Marketing Advertising or Journalism (or relevant field) preferred
- Must be able to take technical information and write content that it is readable and easy to understand for multiple audiences
- Excellent communication and collaboration skills positive attitude and experience working with executivelevel clients
- Solid understanding of marketing and advertising principles
- Ability to prioritize multitask and produce the highest quality work under tight deadlines
- Impressive portfolio of B2Bcontent including flyers blogs email campaigns newsletters product briefs digital banners landing pages video scripts presentations infographics social media copy and white papers
- Writing experience with telecom or tech industry a strong plus
- Rocksolid writing skills in English
- Proficiency in Microsoft Office applications and voiceandcollaboration platforms
Our Hybrid Work Model:
RAPPs current hybrid model is designed to enable inperson connections and collaboration that is core to our culture while also supporting flexibility for all employees. As such we have the option to work from home two days per week if wed like.
RAPP provides a competitive salary and comprehensive benefits plan. Benefits for this role include health/vision/dental insurance 401(k) stock options Healthcare & Dependent Flexible Spending Accounts vacation sick and personal days and positive activism days paid parental leave and disability benefits. For more information regarding Omnicom benefits please visitwww.omnicombenefits. A reasonable estimate of the salary for this role at the time of posting is $72000 $94000. This range is specific to NYC and multiple factors are considered in making compensation decisions including but not limited to: skill set experience and training certifications; etc. This is an exempt position. If your requirements fall outside of this range you are still welcome to apply.
As an EEO/Affirmative Action Employer all qualified applicants will receive consideration for employment without regard to race color religion sex sexual orientation gender identity national origin disability veteran status.
NOTE: This job description is not intended to be allinclusive. Employee may perform other related duties as negotiated to meet the ongoing needs of the organization.
Required Experience:
Senior IC
Employment Type
Full Time
