Position Overview
The PNC Financial Services Group Inc. (NYSE: PNC) is one of the largest diversified financial services institutions in the United States with assets of $560 billion as of yearend 2024. With a presence in all of the countrys 30 largest markets PNC is organized around its customers and communities for building strong relationships and providing local delivery of: retail banking including residential mortgage; corporate and institutional banking; and asset management.
We currently are seeking a Communications Manager Senior to join our Business Communications group to lead a team that provides external and internal communications support for our Corporate & Institutional Banking (C&IB) line of business.
This position is primarily based in a PNC location. Responsibilities require time in the office or in the field on a regular basis. Some responsibilities may be performed remotely at managers discretion.
PNC C&IB provides a complete set of valueadded lending treasury management advisory and capital marketsrelated products and services to companies governments and nonprofits across the U.S. and Canada. Through its C&IB business PNC is one of the largest commercial and industrial and commercial real estate lenders in the U.S. and ranks among the top treasury management providers in the U.S.
The C&IB Communications Manager Senior is a member of the Marketing Communications (MarCom) team of approximately 300 professionals advising the C&IB line of business on critical communications trends and needs in support of LOB and PNC Bank business objectives. This individual plays a handson role in the design and of a resultsoriented and holistic 360degree strategic communications program that advances C&IBs reputation broadens awareness and increases its visibility across internal and external stakeholder audiences including employees customers analysts and media outlets. In addition this individual will be responsible for all internal and external business leader communications.
What Youll Do:
Lead a team of five internal and external communications professionals in providing strategic support to the C&IB businesses and its leaders.
Partner with business leaders and teams to lead the strategic planning and development of robust creative and holistic communications designed to inform educate and engage C&IB employees and crossfunctional business partners about businessspecific initiatives opportunities and successes in line with C&IB business priorities and to inform external audiences about C&IB expertise product offerings and capabilities;
Leverage data and results to measure the effectiveness of communications approaches and deliverables which will be used to inform recommendations for communications strategies;
Provide communications counsel to the C&IB leadership team; providing updates on progress and performance advising on approach for current and future communications opportunities developing communications materials as needed to assist with mitigation of issues among internal and external audiences;
Lead and manage internal employee events intended to provide business updates communicate key initiatives and offer important data and information about progress against business objectives;
Drive the internal and external content strategy including the development of thought leadership content for the PNC Insights hub which also feeds additional PNCowned channels and is leveraged by Relationship Managers for client communication;
Lead monitor and govern the C&IB LinkedIn SME program which allows selected C&IB leaders to engage in LinkedIn with original content and content sharing; and
Promote a highperformance culture built on teamwork trust and a commitment to quality continuous improvement and learning
Qualifications:
Bachelors degree in business or communicationsrelated field
8 years of experience in corporate communications ideally a blend of internal and external communications with proven experience in the development of 360degree communication strategies that include media engagement content strategy and development social media content employee engagement executive communications and stakeholder relationship building.
Financial industry experience highly preferred
Strong writer and editor; excellent story telling capability and ability to develop content that resonates across multiple communications platforms
Job Description
- Establishes the strategic direction and oversees initiatives materials and staff priorities.
- Develops communication strategies; plans researches and develops content for complex communications initiatives.
- Identifies issues and opportunities serves as trusted advisor to organization on all aspects of communication and engages other parts of the organization to ensure strategic alignment clarity and accuracy of message.
- Coordinates final review and approval before internal or external communications are released.
- Leads teams coaches influences outcomes and evaluates success as appropriate. Has people management responsibilities may manage managers.
- Consults and advises on communications strategies based on datadriven insights.
PNC Employees take pride in our reputation and to continue building upon that we expect our employees to be:
- Customer Focused Knowledgeable of the values and practices that align customer needs and satisfaction as primary considerations in all business decisions and able to leverage that information in creating customized customer solutions.
- Managing Risk Assessing and effectively managing all of the risks associated with their business objectives and activities to ensure they adhere to and support PNCs Enterprise Risk Management Framework.
PNC also has fundamental expectations of our people managers. As a manager of talent in PNC you will be expected to:
- Include Intentionally Cultivates diverse teams and inclusive workplaces to expand thinking.
- Live the Values Role models our values with transparency and courage.
- Enable Change Takes action to drive change and innovation that will transform our business.
- Achieve Results Takes personal ownership to deliver results. Empowers and trusts others in decision making.
- Develop the Best Raises the bar with every talent decision and guides the achievement of all employees and customers.
Qualifications
Successful candidates must demonstrate appropriate knowledge skills and abilities for a role. Listed below are skills competencies work experience education and required certifications/licensures needed to be successful in this position.
Preferred Skills
Branding Change Management Creative Process Design Thinking Digital Marketing Media Relations Prioritization Strategic Communication Planning Strategic Planning
Competencies
Copywriting and Editing Decision Making and Critical Thinking Effective Communications Influencing Media Channel Management Organizational Communications Planning: Tactical Strategic
Work Experience
Roles at this level typically require a university / college degree. Higher level education such as a Masters degree PhD or certifications is desirable. Industry experience is typically 8 years. At least 5 years of prior management experience is typically required. In lieu of a degree a comparable combination of education job specific certification(s) and experience (including military service) may be considered.
Education
Bachelors
Certifications
No Required Certification(s)
Licenses
No Required License(s)
Benefits
PNC offers a comprehensive range of benefits to help meet your needs now and in the future. Depending on your eligibility options for fulltime employees include: medical/prescription drug coverage (with a Health Savings Account feature) dental and vision options; employee and spouse/child life insurance; short and longterm disability protection; 401(k) with PNC match pension and stock purchase plans; dependent care reimbursement account; backup child/elder care; adoption surrogacy and doula reimbursement; educational assistance including select programs fully paid; a robust wellness program with financial incentives.
In addition PNC generally provides the following paid time off depending on your eligibility: maternity and/or parental leave; up to 11 paid holidays each year; 8 occasional absence days each year unless otherwise required by law; between 15 to 25 vacation days each year depending on career level; and years of service.
To learn more about these and other programs including benefits for full time and parttime employees visitYour PNC Total Rewards.
Disability Accommodations Statement
If an accommodation is required to participate in the application process please contact us via email at . Please include accommodation request in the subject line title and be sure to include your name the job ID and your preferred method of contact in the body of the email. Emails not related to accommodation requests will not receive responses. Applicants may also calland say Workday for accommodation assistance. All information provided will be kept confidential and will be used only to the extent required to provide needed reasonable accommodations.
At PNC we foster an inclusive and accessible workplace. We provide reasonable accommodations to employment applicants and qualified individuals with a disability who need an accommodation to perform the essential functions of their positions.
Equal Employment Opportunity (EEO)
PNC provides equal employment opportunity to qualified persons regardless of race color sex religion national origin age sexual orientation gender identity disability veteran status or other categories protected by law.
This position is subject to the requirements of Section 19 of the Federal Deposit Insurance Act (FDIA) and for any registered role the Secure and Fair Enforcement for Mortgage Licensing Act of 2008 (SAFE Act) and/or the Financial Industry Regulatory Authority (FINRA) which prohibit the hiring of individuals with certain criminal history.
California Residents
Refer to the California Consumer Privacy Act Privacy Notice to gain understanding of how PNC may use or disclose your personal information in our hiring practices.