Associate Marketing Manager Brand Marketing Baby Diapers
Associate Marketing Manager Brand Marketing Baby Diapers
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Salary Not Disclosed
1 Vacancy
Job Description
Description
- Lead crossfunctional of product and packaging changes upgrades and launches with executional excellence and timeliness.
- Support the development of brand strategies for the baby diaper category.
- Assist in creating and implementing the annual marketing activation plan including developing messaging and articulation of value proposition development.
- Develop a deep understanding of consumers users and purchasers in the category.
- Conduct periodic marketplace analyses including sales reports business opportunities marketplace and competitive landscaping.
- Collaborate crossfunctionally with internal (Sales Category Management Product Design Insights Product Supply) and external stakeholders (agencies print vendors retail teams).
- Execute marketing projects across the marketing mix (e.g. research product claims branding digital marketing packaging).
- Manage and report SG&A budget spending monthly.
- Duties may change to adapt to evolving business needs.
- 24 years of marketing experience preferably in ConsumerPackaged Goods (CPG) FastMoving Consumer Goods (FMCG) Healthcare Marketing or Private Label business.
- Bachelors degree in Marketing Business or a related field.
- Strong project management skills with the ability to lead collaborate and influence crossfunctional teams.
- Experience in packaging changes (artwork development artwork reviews press runs).
- Ability to manage multiple projects in a fastpaced environment.
- Strong communication and collaboration skills.
- Highly organized with attention to detail.
- Experience working with agencies vendors and customers.
- Experience leading new product or brand launch initiatives.
- Strong creative eye and experience with packaging marketing activation and artwork development.
- Familiarity with syndicated data analysis (Nielsen IRI) and market research.
- Ability to create engaging presentations.
- Experience with project management and artwork proofing software (e.g. SmartSheet WorkFront).
- Knowledge of digital marketing and social media strategy.
- Experience working with legal teams on trademarks and product claims.
Attindas is an equal opportunity employer. Qualified applicants will be considered without regard to age race color sex (including gender identity or expression sexual orientation and pregnancy) marital status religion national origin genetic information disability or veteran status.
Required Experience:
Manager
Employment Type
Full-Time
