Production Copywriter
Production Copywriter
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Job Description
WHO ARE WE
The bigger picture: DEPT is a pioneering technology and marketing services company that creates integrated endtoend digital experiences for brands such as Google TikTok eBay ASOS Zoopla Twitch Patagonia and many many more.
Our team of 4000 digital specialists across 30 locations on five continents deliver pioneering work on a global scale with a boutique culture. We live and breathe our big enough to cope small enough to care ethos providing an inclusive supportive and an exciting place to accelerate your career.
This role is part of our client studio team. We create emotive yet conversionfocused ideas products and campaigns at scale and speed. Our specialty is hyperpersonalised digital communications that change perceptions shape new behaviours and shift market share for our clients including eBay Ancestry Canon and more!
JOB PURPOSE:
As a Production Copywriter dedicated to a globally recognised retail client you will produce engaging copy working off a set foundation that drives sales across owned channels. This role produces hardhitting consideration and conversion copy from the client perspective.
The Copywriter plays an integral role in the studio working closely with client account leads and studio leads. There will be direct access to our clients global copy leads for guidance/mentorship to produce highquality efficient assets. Youll work with a supportive team of copywriters designers and account service who are also part of the client studio to deliver production rollout/s that answer the client brief on time and to DEPTs high standard.
KEY RESPONSIBILITIES:
- Producecopy for our client and related owned channels ie SMS CRMWork in a collaborative team dedicated to client production
- Follows protocols for maintaining the clients tone of voice and standards
- Incorporates learned best practice in future briefs without prompting
- Meets deadlines by completing work at pace and acting on feedback in a timely manner
- Understand how to identify work that doesnt fulfill the brief; vocalises concerns early and to the right audience
- Demonstrates the difference between idea and through work created
- Collaborate with design and account management teams ensuring challenges are addressed at pace and agreed contract SLAs are adhered to
- Liaise with the global client copy team to gain brand insight and process optimisations. All to better our clients and work efficiently.
- Works with colleagues to understand the basics of our business model (ie. retainers scope of work capacity spend)
SKILLS AND PREVIOUS EXPERIENCE:
- 13 years copywriting experience; a background in agency or brand is preferred
- Experience in the ecommerce/retail environment a plus
- Exposure to multichannel digital copy and brand development
- Ability to create impactful/punchy and succinct copy that sells
- Confidence in working in a production studio with other copywriters and designer
- Experience working at a fast pace with strict SLAs
- Confidence working on more than one brief at a time with many assets that need checking constantly to ensure high quality during dispatch
- Champion the importance of consistency across the eCommerce journey. Calling out contradictions if/when they arise
- Ability to communicate copy rationale clearly and adhere to feedback when overridden
- Builds positive relationships with colleagues at all levels to get work done efficiently
- Refers up when necessary
- A supportive proactive attitude towards briefs
Employment Type
Full Time
