Marketing Campaigns Coordinator
Marketing Campaigns Coordinator
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Job Description
Take a step forward and let Edenred surprise you.
Every day we deliver innovative solutions to improve the life of millions of people connecting employees companies and merchants all around the world.
We know there are hundred ways for you to grow. With us you will expand your skills in a multicultural challenging and dynamic environment.
Dare to join Edenred and get ready to thrive in a globalcompany that will offer you endless opportunities.
Edenred is all about meritocracy. You come as you are and you contribute. Indeed the Edenred Group recognizes recruits and develops all talents and singularities.
We are committed to preventing all forms of discrimination and to providing all our candidates with equal opportunities regardless of their gender and gender expression disability origin religious belief and sexual orientation or any other criteria.
- YOU WILL VIBE WITH US
We are looking for a passionate resultsdriven and collaborative individual to join our marketing team! As a Brand & marketing campaigns coordinator your job will be to plan manage build deploy and analyze integrated B2B marketing campaigns that will consolidate the brand and will contribute to the growth of the business.
Success in this role can be achieved with a passion for the customer and a focus on building lasting customer relationships.
You will be in charge of:
- Conducting market research and surveys to understand market dynamics & Identify business opportunities and to leverage on the growth drivers.
- Defining the market segmentation and the targeting strategies for each type of campaign.
- Developing and implementing product positioning for various target categories of customers in accordance with the objectives and strategy of the Edenred Group and the marketing plan of Edenred Romania.
- Developing & implementing a structured annual marketing plan with a detailed roadmap to support sales and reach budget objectives.
- Developing and coordinating integrated multichannel communication campaigns combining various promotions offers and ensuring the right positioning of Edenred brand & products. Analyze the results of each campaign and propose solutions to improve them.
- Contributing to the creation of communication concepts of products and services.
- Managing the relationship with media agencies and other external providers involved in marketing and communication activities.
- Identifying opportunities for development and implementation of new products and services to ensure the companys differentiation in the market and competitive advantage; establishing contacts with potential partners in the development of valueadded services.
- Developing & coordinating the launch of new features products campaigns.
- Staying updated with the latest trends in marketing both internationally and nationally knowing very well the specific actions implemented by competing companies and companies in industries such as: financialbanking software services extrasalary benefits etc.
- Efficiently managing the campaign budgets.
- WE WILL VIBE WITH YOU
You have min 78 years experience in a similar position
Bachelors degree with emphasis in business marketing or related fieldor equivalent experience.
Key attributes of the Marketing Campaigns Coordinator include:
- Passion for the Customer:Building relationships and delighting customers is what you live for. You go above and beyond to turn customers into raving fans.
- Strategic Thinker:You see the big picture and are focused on measuring ROI through all customer marketing programs in addition to increasing referrals crosssell/upsell opportunities retention and loyalty.
- Creative:Engage and motivate advocates with outofthebox thinking and innovative programs.
- Advocate:Act as the voice of the customer and collaborate crossfunctionally to improve the customer experience.
You have demonstrated:
- Strong understanding of brand & marketing strategies and experienced in campaign
- Successful track record of developing and managing multiple campaigns simultaneously
- Strong knowledge of English (written and oral)
- Ability to multitask and work on several projects often under tight timelines while consistently delivering results
- Strong crossfunctional communication and stakeholder engagement skills
- Outstanding customer relationshipbuilding skills
- Strong program development and management capabilities
- Flexible cando attitude with ability to thrive in a very dynamic environment
Languages required: Romanian & English
OTHER DETAILS
Location: Bucharest Office
Specific working conditions: Fulltime job
Apply now and Vibe with Us!
Required Experience:
IC
Employment Type
Full-Time
