Brand Marketing Director
Brand Marketing Director
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$ 138800 - 256450
1 Vacancy
Job Description
Our Company
Changing the world through digital experiences is what Adobes all about. We give everyonefrom emerging artists to global brandseverything they need to design and deliver exceptional digital experiences! Were passionate about empowering people to create beautiful and powerful images videos and apps and transform how companies interact with customers across every screen.
Were on a mission to hire the very best and are committed to creating exceptional employee experiences where everyone is respected and has access to equal opportunity. We realize that new ideas can come from everywhere in the organization and we know the next big idea could be yours!
OurCompany
Changing the world through digital experiences is what Adobes all about. We give everyone fromemergingartiststoglobalbrandseverythingtheyneedtodesignanddeliverexceptional digital experiences. We are passionate about empowering people to craft beautiful images videos and apps and transform how companies interact with customers across every screen.
We are in a mission to hire the very best and are committed to building exceptional employee experiences where everyone is respected and has access to equal opportunity. We realize that newideascancomefromeverywhereintheorganizationandweknowthenextbigideacould be yours.
TheOpportunity
AdobesGlobalMarketingOrganizationislookingforadynamiccreativemindedaudience focused Brand Marketing leader to join our team!
Inthisroleyouwillleadthedevelopmentofbreakthroughmarketingplansandactivationsthat create brand preference deliver marketing results and business impact for the Adobe brand and its portfolio of creative applications. This is an incredible opportunity to contribute to marketing endeavors that support Adobes worldclass portfolio of products and services that unleash creativity accelerate document productivity and power digital businesses.
TheBrandMarketingDirectorissomeonewhohassuccessfullybuiltbrandsandbusinessesby forging connections with new audiences and strengthening relationships with existingcustomers.
Theidealcandidateisanaccomplishedmarketingleaderpossessingsharpstrategicandcreative instincts. Proven ability to build support and encourage multidisciplinary teams to do the best work of their careers.
WhatYoullDo
BeaknowledgeableauthorityontheaudienceswesupportrangingfromconsumertoEnterprise andthecategoriesandindustriesinwhichwecompete.Bringfreshrelevantpointsofviewtothe work at hand and build whats next.
Partner with Global Marketing and Product Marketing teams to craft strategy and plans that enablebreakthroughactivationsacrossownedearnedandpaidmarketingchannels.Correlate activations to measurement plans that yield performance results.
Leadcohesivebrandactivationplansincludingbrandadvertisingproductinnovationcampaigns alwayson marketing activities brand partnerships and extensions into culture and entertainment. Drive consistent experiences across all audience touch points.
Developcontentstrategieswithinternalteamsandexternalagenciesthatenablebrand advertising in partnership with Studio and agency partners.
Advocateforbrandmarketinginvestmentsthatcreatesustainablemarketingimpactand business growth.
ChampionbrandpurposeensuringItiscoordinatedintothedefinitionofourbrandsandinto how our brands show up at every touch point.
WhatYoullNeedtoSucceed
10yearsexperienceinbrandmarketinginclientagencyindustries. Bachelors Degree or equivalent (MBA preferred).
Provenexperiencebuildingbrandsandresultsorientedmarketingplans.Familiaritywithbrand fundamentals (architecture identity and competitive positioning) of global brand.
The ability to work with global brands that span consumer and enterprisebusinesses.
Applieduseofconsumerinsightsmarketresearchmarketinganalyticsandmeasurementmodels.
Understandingoffullfunnelmarketing;diversemarketingchannelsassociatedgoalsandmetrics.
Beaconfidentstoryteller.Exhibitexecutivepresencecombinedwithcommunicationandsocial skills that authentically engage all levels of the organization.
Beenergizedbyconnectingthedotsbetweeninsightsstrategyandplanningandimpactfulresults.
Model collaboration and leadership combined with optimism curiosity andcreativity.
Comfortwithcocreationprocessesandanunderstandingthatgreatoutcomesaremade possible with strong partnerships with stakeholders.
Strongbusinessknowledgeandresultsorientation.
Our compensation reflects the cost of labor across several U.S. geographic markets and we pay differently based on those defined markets. The U.S. pay range for this positionis $138800 $256450 annually. Paywithin this range varies by work locationand may also depend on jobrelated knowledge skillsand experience. Your recruiter can share more about the specific salary range for the job location during the hiring process.At Adobe for sales roles starting salaries are expressed as total target compensation (TTC base commission) and shortterm incentives are in the form of sales commission plans. Nonsales roles starting salaries are expressed as base salary and shortterm incentives are in the form of the Annual Incentive Plan (AIP).
In addition certain roles may be eligible for longterm incentives in the form of a new hire equity award.
Adobe will consider qualified applicants with arrest or conviction records for employment in accordance with state and local laws and fair chance ordinances.Adobe is proud to be anEqual Employment Opportunityand affirmative action employer. We do not discriminate based on gender race or color ethnicity or national origin age disability religion sexual orientation gender identity or expression veteran status or any other applicable characteristics protected by law.Learn more.
Adobe aims to make Adobe accessible to any and all users. If you have a disability or special need that requires accommodation to navigate our website or complete the application process emailor call.
Adobe values a free and open marketplace for all employees and has policies in place to ensure that we do not enter into illegal agreements with other companies to not recruit or hire each others employees.
Required Experience:
Director
Employment Type
Full-Time
