Email Specialist - VIC
Email Specialist - VIC
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Job Description
- Great culture and collaborative learning environment
- Achieve your SFMC certifications
CX & Data is a division of IVE Australias leading holistic marketing company.
Driven by data we provide deep customer insights and specialist marketing technology services. We then implement these through the creation production and delivery of targeted personalised communications across every channel physical and digital.We unlock the power of data to give our clients a competitive advantage.
About the Role
As an Email Specialist you will be responsible for working with wellknown brands and clients in order to build and deploy digital marketing campaigns across Salesforce Marketing Cloud and other digital platforms including Acoustic or Vision 6. This is a handson role requiring the ability to code and build emails from scratch.
Working closely with the client Marketing team members as well as key internal resources and external partners the Email Specialists primary responsibilities will be to create execute and optimise multifaceted campaigns in email marketing. Managing campaign across various digital channelsdelivering high impact email and SMS campaignsontime and with flawless . Using insights and customer intelligence the Email Specialist will execute endtoend programs and deliver remarkable results.
Responsibilities:
- Building deploying and reporting on email campaigns
- Manage planning ongoing reporting quality control approvals and optimisation of email campaigns (manage internal analytics and dashboards provide optimisation and real time targeting recommendations) including design an implementation test plans (A/B and mulitvariate)
- Own all aspects of trafficking optimisation and troubleshooting with a sustained focus on efficiency and scalability
- Report campaign results regularly and provide recommendations to leadership and key stakeholders
- Provide enablement to clients on using campaign platforms
About You
Our ideal candidate will possess the following experience and attributes:
- 2 years of direct digital marketing experience including 1 year experience using Salesforce Marketing Cloud or advanced knowledge on other email platforms
- Experience planning delivering and executing email campaigns
- HTML5/CSS and Javascript preferred (must build from scratch)
- Experience providing insights and campaign optimisations/recommendations
- Ability to manage multiple projects under time pressure while maintaining strict attention to detail
- Highly motivated selfstarter with the ability to act independently
- Demonstrated ability to build strong working relationships with internal and external partners
- Knowledge of SQL is a plus
If this sounds like you we want to hear from you
Applicants must have the right to live and work in Australia.
Candidates will be contacted for interview in the week commencing April 28.
Required Experience:
Unclear Seniority
Employment Type
Full-Time
