Strategist Performance Creative

Job Description:

Dentsu Creative is a global creative agency network designed to unlockexponentialgrowth for clients. We use Transformative Creativity as a differentiating driving force to bring our capabilities together to positively impact people businesses and society. Established in June 2022 Dentsu Creative is integrated with dentsus Media and CXM businesses in approximately 120 countries and regions to offer endtoend solutions to clients globally.

The Strategist Performance Creative reports to the VP Strategy Performance Creative. You will collaborates with senior leaders managers creative and activation teams to identify analyze and prioritize strategic opportunities and challenges. In this hybrid opportunity you will conduct research data analysis competitive audits market trends and create insights and recommendations that support strategic decisionmaking. Additionally youll help design and implement creative strategic plans briefs and testing while monitoring and evaluating their progress and impact. Strategist may also facilitate brainstorms presentations and communications with internal and external stakeholders to ensure alignment with the accounts strategic vision and goals.

You are curious and passionate about people brands marketing content social digital and technologyenabled creative.

Responsibilities:

You will work with other agency teams (Analytics Customer Strategy Media Client Services Creative) and act as the coordinator/integrator between them.

Compile and synthesize relevant research to support creative client projects strategic initiatives and audiences.

Identifying trends and insights that can inspire and provoke creative ideas.

Serves as a source of data and analysis for performance.

Develop comprehensive briefs that outline a projects goals goals requirements target audiences creative deliverables and help develop messaging creative considerations and positioning for brands.

An understanding of media channels and their purpose within the market ecosystem.

Updating ad campaigns based on industry trends and analyzing ad performance data

Working with other departments and facilitating collaborative workshops/brainstorms.

Transform brainstorm notes into ideas contributing to the development of applicable strategies.

Supports workshops with excellent note taking and contact reports.

Help outline plans based on approved strategies providing incremental value through detailed planning and recommendations.

Stay updated with basic tools techniques and practices in the field incorporating new advancements into your daily work to enhance effectiveness.

Help identify and understand client priorities offering structured advice and incremental value to client projects in specific areas.

Qualifications:

2 years experience in a strategy or equivalent position.

2 years experience using multiple marketing research tools and methodologies from new ways of applying technology to conduct primary research a working knowledge of 3rd party research secondary research and social listening.

Bachelors Degree in business related field.

A demonstrated understanding of working with multiple agency disciplines including direct mail media social content UX analytics and technology.

Knowledge of Dynamic Creative Optimization and the platforms within the industry.

Experience being in and working with a DCO platform.

The annual salary range for this position is $59000$96025. Placement within the salary range is based on a variety of factors including relevant experience knowledge skills and other factors permitted by law.

Benefits available with this position include:

Medical vision and dental insurance

Life insurance

Shortterm and longterm disability insurance

401k

Flexible paid time off

At least 15 paid holidays per year

Paid sick and safe leave and

Paid parental leave.

Dentsu also complies with applicable state and local laws regarding employee leave benefits including but not limited to providing time off pursuant to the Colorado Healthy Families and Workplaces Act in accordance with its plans and policies. For further details regarding Dentsu benefits please visit www.dentsubenefitsplus.

Applications are being accepted on an ongoing basis.

#LIHybrid #LIDC #LICP1

Location: