Brand Marketing Specialist
Brand Marketing Specialist
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$ 84000 - 90000
1 Vacancy
Job Description
Lenus is looking for a new Brand Marketing Specialist for our NYC Office.
Join the health revolution!
At Lenus we are fundamentally energized by our shared vision: making the world a healthier and happier place. Could you see yourself working for a great purpose in a dynamic global culture Then we might be a great match.
Are you a creative and datasavvy Brand Marketing Specialist ready to elevate the online presence of health coaches across the East Coast At Lenus youll craft unique brands build impactful social media strategies stay ahead of trends and foster strong relationships with coachesplaying a key role in their brand growth and our mission.
Who are we looking for:
Were seeking a creative and strategic Brand Marketing Specialist passionate about building strong brands cultivating consumer loyalty and driving organic social media growth. You should be a confident problem solver an excellent communicator and have a keen eye for detail. A deep understanding of market trends consumer behavior and social media dynamics is essential. Bonus points if youre interested in fitness holistic health or leading a healthy lifestyle.
Key Responsibilities
- Manage a portfolio of 20 coaches primarily toptier partners.
- Develop marketing strategies and campaigns to boost brand awareness engagement and organic lead generation.
- Conduct market research to stay ahead of trends and offer strategic content suggestions.
- Use tools like SproutSocial to track social media performance. Analyze the success of campaigns and suggest growth strategies to improve organic lead generation and engagement.
- Collaborate with the local Growth team to align the organic social strategy with paid ads and web initiatives.
- Deliver tailored services like marketing calendars email marketing ManyChat Flows lead magnets campaign plans and content reviews based on the coachs needs.
Qualifications
We value diverse experiences and backgrounds. While not all qualifications are mandatory the ideal candidate should possess:
- 2 years of experience in digital marketing with a focus on organic social media growth and lead generation especially on platforms like Instagram TikTok Facebook and YouTube.
- Strong understanding of branding social media and digital marketing principles.
- Creativity in designing engaging digital campaigns that attract and convert leads.
- Ability to work independently and collaboratively in a fastpaced environment.
- Basic graphic design skills (Canva experience preferred).
- Strong organizational skills and adaptability to a multicultural workspace.
We encourage you to apply even if you dont tick all the boxes!
The Team
As a Brand Marketing Specialist at Lenus youll be part of a collaborative team that includes Key Account Managers Web Designers and Performance Marketing Specialists. Together we work to support coaches in growing their businesses by ensuring alignment across various marketing channels.
Additionally youll collaborate closely with the Growth Center of Excellence which is a hub for best practices and the team provides ongoing sparring to refine your strategies and stay ahead of the latest trends.
The team culture is dynamic supportive and performancefocused. We value collaboration and knowledgesharing allowing each member to contribute to the shared mission of empowering health coaches.
Benefits & Perks
- Salary Range: $84000 $90000
- Structured and prioritized development opportunities
- Development feedback cycle with quarterly check ins
- Regular team gatherings and monthly social events across all our offices along with companywide celebrations
- Daily snacks and fuel. Our offices are set up with fruits snack bars and a selection of drinks
- A Macbook and other hardware to support you in your daily work
- Unlimited PTO and sick leave
- Comprehensive Health Insurance and Parental leave policy
- 401k plan
- Commuter Benefits
Well be going through applications frequently so if this sounds like a great opportunity for you hit apply and our talent team will go through it and be in touch with you!
About Lenus
Lenus was founded in Denmark by Bertram Thorslund in 2016. We are a health technology company that empowers health coaches to scale their businesses through the use of pioneering technology and our inhouse business health and innovation expertise.
Were inspiring a new generation of health coaches. People who have the power to move not only bodies but minds too. We are at the forefront of an industry under rapid transformation and our strategic innovations pave the path for the change we want to see. Happier and healthier people.
In 2021 Lenus received the largest series A funding round in Denmarks history. Since then the company has grown from 5 to over 400 employees and today Lenus is headquartered in Copenhagen with offices in New York London Stockholm Berlin Hamburg Madrid Helsinki Oslo Toronto Miami Southern California & beyond.
At Lenus we value diverse perspectives and experiences. Even if you dont meet every qualification we encourage you to apply. Your unique skills and background could be just what we need to make a difference together.
We commit to an inclusive recruitment process and equality of opportunity for all our job applicants.
We care about your privacy personal data and information at Lenus.
For specific details on how your personal data and information is processed by Lenus during any recruitment process please see our .
Specific to EU applicants:
Lenus will treat all personal information collected during the recruitment process with the utmost confidentiality and in line with current data protection legislation. We rely on the lawful basis of Art. 6 1 (b) of the GDPR to process the information provided by you in the recruitment process.
Specific to California applicants:
Lenus will treat all personal information collected during the recruitment process with the utmost confidentiality and in line with current data protection legislation.
Required Experience:
Unclear Seniority
Employment Type
Full Time
