Digital Marketing
Digital Marketing
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₹ 40000 - 50000
1 Vacancy
Job Description
Digital Marketing Executive
Job Description 1. Strategy Development: Create and implement digital marketing
strategies that align with the company's objectives focusing on
promoting the HR SaaS platform to target audiences.
2. Content Creation and Management: Develop engaging and
informative content for various digital platforms such as
websites blogs and social media. This includes writing articles
creating videos and designing graphics to promote the
platform's features and benefits.
3. SEO and SEM: Optimize the company's web content to improve
search engine rankings (SEO). Manage and execute Search
Engine Marketing (SEM) campaigns to increase visibility and
drive traffic to the website.
4. Social Media Marketing: Manage the companys social media
profiles ensuring consistent and engaging content delivery.
Develop social media campaigns to increase brand awareness
and engagement.
5. Email Marketing: Design and implement email marketing
campaigns to nurture leads promote features and keep
subscribers informed about updates and offers.
6. Analytics and Reporting: Regularly analyze digital marketing
data to measure effectiveness and ROI. Prepare detailed reports
on campaign performance website traffic and audience
engagement.
7. Market Research: Stay updated with the latest digital marketing
trends and competitor strategies. Conduct market research to
understand customer needs and preferences.
8. Collaboration and Coordination: Work closely with other
teams such as sales product development and customer
9. Budget Management: Manage and allocate the digital
marketing budget effectively ensuring optimal use of resources
for maximum impact.
User Engagement and Retention: Develop strategies to
increase user engagement on the platform focusing on
customer retention and satisfaction
Desired Profile Strong understanding of digital marketing strategies
Obsessive about grammar and punctuation
An eye for design and aesthetics
Good with research on a variety of domains
Strong knowledge of SEO and Google Analytics
Speedy with copywriting and hard with deadlines
service to ensure a cohesive marketing approach.
Required Experience:
Manager
Employment Type
Full-Time
