Senior Manager - Customer Contact Strategy
Senior Manager - Customer Contact Strategy
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Job Description
Join Tabcorps New Era!
Now is the time to be part of our exciting journey with CEO Gillon McLachlan. Were building a winning culture by bringing teams together onsite daily. While we value flexibilitysuch as adjusting start and finish times or working remotely when neededwe believe collaboration is key to our success.
About the Role
You will develop and implement comprehensive strategies to optimise customer interactions across EDM SMS & Rich Push aiming to improve customer experience satisfaction and loyalty while also driving revenue and operational efficiency. You will lead a team of 3 Customer Contact Strategy Managers.
What Youll Do
- Lead and mentor a highperforming team fostering a culture of innovation.
- Manage the teams P&L budget and forecasting.
- Lead prioritisation forums to ensure we are contacting the right customer segment at the right time in the right channel.
- Collaborate with marketing creative risk and product teams to align strategies.
- Drive a testandlearn approach to improve customer experience and performance.
- Monitor key performance metrics and provide actionable insights to leadership.
- Manage vendor partnerships including email deliverability and live content enhancements.
- Oversee audience segmentation suppression governance and regulatory compliance.
What Youll Bring
- 5 years in direct marketing with multichannel CRM expertise.
- 3 years leading teams in a fastpaced environment.
- Strong understanding of CRM best practices across email SMS mobile push and owned channels.
- Experience in marketing automation customer lifecycle strategies and analytics.
- Proven project management skills and ability to drive innovation.
- Experience managing budgets resources and vendor relationships.
- Knowledge of regulated industries wagering or sports is a plus.
What youll get
- Brand new office in Sydneys Darling Park.
- Access to corporate discounts and our leading health and wellbeing app.
- Monthly employee social activities competitions awards and free tickets to events.
About Us
Tabcorp is Australias leading gambling entertainment company. Our 3000 team is as diverse as Australia itself. Our people drive the iconic homegrown worldclass brands TAB Sky Racing and MAX. As an ASXlisted company were proud to shape our industry for the better.
Apply Now
Now is the time to join Tabcorp! The start of a new exciting chapter in our long history. We have a dynamic new CEO in Gillon McLachlan and were building a winning culture by bringing our officebased teams together onsite every day. We value flexibility like adjusting start or finish times or working remotely when required however we believe being together is key to our success.
Were committed to creating an inclusive workplace where everyone feels valued for their contribution and has a sense of belongingand is treated with respect. As a Tabcorp employee you will:
- foster a respectful and inclusive working environment within your team;
- support and contribute to initiatives aimed at managing the risk of gender inequality sexual harassment and other inappropriate behaviour in our workplaces.
We welcome applications from candidates with visible and nonvisible disability or with any workplace accessibility requirements. Please reach out viashould you require any accommodations or adjustments to ensure your full participation in our recruitment process.
Tabcorp is a Circle Back Initiative employer we commit to respond to every applicant.
Required Experience:
Senior Manager
Employment Type
Full-Time
