Loyalty Activation Manager
Loyalty Activation Manager
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Salary Not Disclosed
1 Vacancy
Job Description
You will be a selfstarter who is continuously curious to source new information and develop new solutions. You will have experience with project planning and implementation and experience working cross functionally to achieve results. You will have excellent communication skills on a 1:1 and broadcast level able to present with impact to senior stakeholders and influence to get results. You will have first class attention to detail in all forms of information sharing and communication.
Your Role as Loyalty Activation Manager
- Work with the App and Loyalty Product Teams to deploy and utilise agreed inapp features and functionality to drive customer engagement.
- Responsible for devising and implementing Group Marketing loyalty activations including inplan bought loyalty mechanics and additional activation ideas.
- Monitoring and responding to competitor activity relevant to the Loyalty project.
- Launch of BLMs within the app alongside the Loyalty Product Owner.
- Testing of BLMs with CRM Loyalty Manager including split testing testing of new promotions and testing of new product features alongside Loyalty Product Owner.
- reviewing performance of Loyalty activations with Strategic Finance and Digital Analytic teams to develop recommendations and best practice.
what youll bring....
- Previous experience working in a Marketing Team with specific experience in Loyalty and delivering complex multi channel campaigns
- Demonstrable experience of working cross functionally to deliver results
- Evidence of creating and implementing footfall driving campaigns into multisite retail / hospitality outlets
- Experience in working with insights data/teams/agencies and being able to understand and extract relevant findings to help build and explain the commercial overview
- Understanding of the hospitality industry is a bonus with a clear understanding of the marketing customer journey
- Building strong effective relationships with teams & colleagues across the business to develop a datainformed culture across our ways of working
#LIAP1
Qualifications :
Additional Information :
In reward for your hard work you will receive...
You will receive a competitive salary pension contribution as well as:
- Agile working policy 50 working within our Burton on Trent office or pubs and 50 working from home
- 33 days Holiday With the opportunity to buy an additional 5 days!
- Discount of 33 for you and 15 for your loved ones on all of our brands so you enjoy your favourite food and drink at a discount.
- Discount of 50 for you and 25 for your loved ones at our Greene King Inns and hotels. so you can enjoy a weekend away without breaking the bank
- Discounted Dental & Health Insurance
- Life Assurance Up to 4 times your salary!
- Free employee assistance program Mental Health wellbeing Financial and Legal support because you matter!
- Refer a friend who do you know who could be interested in a new role When they are placed you could receive up to 1500 for referring them!
- Retail discounts Receive up to 30 of at Superdrug exclusive discounts with three mobile along with many more
- The chance to further your career across our wellknown brands As one of the industrys top apprenticeship providers we can provide training and development at each level of your career.
Remote Work :
No
Employment Type :
Fulltime
Employment Type
Full-time
