Senior Demand Side Strategist
Senior Demand Side Strategist
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Job Description
Job Description
MGID is a global advertising platform that helps publishers monetize their audiences and enables brands to promote their products and services across the open web effectively. Using AIpowered technology we deliver highquality native display and video ads in brandsafe environments balancing user experience and performance.
Every month MGID reaches over 1 billion unique users and delivers 185 billion ads in more than 70 languages. Trusted by brands like Renault Dominos Nestle and Ikea we support every stage of the marketing funnel from planning campaigns to optimizing performance.
As Senior Demand Side Strategist you will play a pivotal role in the global success of our campaign operations. Were looking for a strategic and datadriven thinker ready to act as the right hand to the head of Account Managementbringing structure clarity and insight to complex campaign workflows while bridging strategy and across regions and teams.
What Youll Do:
Daily Monitoring & Optimization
- Monitor top clients daily based on revenue and delivery limits.
- Spot fulfillment gaps and suggest optimization strategies.
- Ensure brand campaigns meet delivery goals and follow brand safety standards.
Campaign Performance & Moderation
- Analyze campaign performance based on key KPIs prioritizing revenue impact.
- Oversee campaign moderation tagging and issue resolution with stakeholders.
Communication & Troubleshooting
- Share insights via custom reports and dashboards highlighting discrepancies.
- Recommend improvements to team leads and support GTM process .
- Communicate delivery issues using internal tools and maintain a monthly KPI summary.
Campaign Health Checks
- Run systematic checks on new campaigns for proper setup and best practices.
- Flag tracking attribution or performance issues to relevant leads.
CrossTeam Projects
- Drive and track crossfunctional initiatives with supporting reports and dashboards.
- Partner with teams to validate ideas through data and build proofofconcept.
Requirements
Who You Are:
- Experienced in campaign management ad operations or digital advertising ideally within programmatic or performance marketing.
- Familiar with tracking systems adserving platforms and brand safety protocols.
- Knowledge of DSPs SSPs or affiliate tracking tools.
- Strong analytical and datadriven mindsetable to interpret performance data identify gaps and recommend improvements.
- Comfortable initiating projects proposing ideas and collaborating with senior leadership on GTM initiatives.
- Skilled in building operational workflows setting metrics and improving team efficiency.
- Adaptable to shifting priorities and fastpaced environments with excellent problemsolving and communication skills.
- Proven ability to spot issues challenge assumptions and apply insights to improve processes.
Be part of a company where curiosity sparks innovation collaboration fuels success and every voice is heard. At MGID we believe in pushing boundaries celebrating diverse perspectives and fostering a culture of trust and growth. Whether youre refining your skills or exploring new horizons we provide the support flexibility and opportunities to help you thrive. Lets build the future of AdTechtogether!
Employment Type
Full Time
