Digital Marketing Specialist - CALABAR South Luzon Palawan
Digital Marketing Specialist - CALABAR South Luzon Palawan
Employer Active
Job Alert
You will be updated with latest job alerts via email
Share
Job Alert
You will be updated with latest job alerts via email
Not Disclosed
Salary Not Disclosed
1 Vacancy
Job Description
FILINVEST COMPANY: FILINVEST LAND INC.
JOB SUMMARY:
The Digital Marketing Specialist NCR & Central Luzon will be responsible for executing regional social media strategies in alignment with corporateprescribed content. The role involves localizing social media calendars and materials deploying regional campaigns managing community engagement and handling paid social media boosting efforts (MSF/PPP). Additionally the specialist will provide onground coverage of key Filinvest events including launches and project openings for social media use.
QUALIFICATIONS REQUIRED:
- Bachelors degree in Marketing Communications Digital Media or a related field.
- Licenses & Training:
- Digital Marketing certifications (Meta Blueprint Google Ads) are a plus
- Social media management and advertising training is an advantage
- Willing to be assigned at Mandaluyong City.
- Willing to do field works.
TECHNICAL COMPETENCIES AND SKILLS:
- Proficiency in social media management (Facebook Instagram LinkedIn TikTok Youtube)
- Knowledge of digital advertising (Meta Ads Manager Google Ads is a plus)
- Strong writing skills for captions posts and responses
- Data analysis and reporting (Facebook insights Google analytics)
- Event photography and videography skills
DUTIES AND RESPONSIBILITIES:
- Social Media Content Localization & Deployment 30
- Adapt corporate social media content for his territorys regional audience.
- Ensure brand consistency while making localized adjustments for cultural and market relevance.
- Schedule and publish posts across social media platforms in a timely manner.
- Regional Social Media Campaign Development 20
- Develop and execute social media campaigns tailored to the regions needs.
- Collaborate with the corporate marketing team to ensure alignment with national strategies.
- Track and report on campaign performance.
- Community Engagement & Moderation 20
- Monitor and respond to comments messages and inquiries across all regional social media pages.
- Foster engagement and build relationships with the local audience.
- Escalate issues or concerns to the appropriate teams when necessary.
- Monitor and respond to comments messages and inquiries across all regional social media pages.
- Paid Social Media Advertising (MSF/PPP Boosting) 15
- Execute and monitor social media ad boosts based on the regional budget.
- Optimize and placements for maximum engagement and reach.
- Provide reports on performance and suggest improvements.
- Event Coverage & Content Creation 15
- Attend and document key Filinvest events including project launches and openings.
- Capture highquality photos and videos for realtime social media use.
- Edit and enhance multimedia content using Canva and CapCut.
Employment Type
Full Time
