Marketing Specialist 3
Marketing Specialist 3
Employer Active
Job Alert
You will be updated with latest job alerts via email
Share
Job Alert
You will be updated with latest job alerts via email
Not Disclosed
Salary Not Disclosed
1 Vacancy
Job Description
The Marketing Specialist is responsible for growing the mover/real estate channel by increasing program participation and generating new customer acquisitions through referrals. This role involves sales leadership marketing support program management and the development of strategic partnerships within the real estate industry.
Key Responsibilities Program Growth & Strategy-
Recommend and implement approved strategies to increase program participants and referrals.
-
Lead program sales and support efforts including direct outreach to brokers offices and real estate agents.
-
Initiate and deliver facetoface presentations to introduce the program and its benefits to key influencers in the real estate industry.
-
Conduct onboarding through orientations CE classes team meetings and training sessions.
-
Manage monthly call campaigns to nurture and grow partner engagement.
-
Support marketing initiatives from concept to distribution for print and digital campaigns.
-
Create and manage materials such as program kits emails direct mail videos and presentations.
-
Collaborate with marketing agencies and vendors to ensure messaging aligns with brand standards and promotes program awareness.
-
Oversee webbased administration of the referral/rewards program including onboarding inquiries and reward fulfillment.
-
Recommend and coordinate improvements for user experience and referral data capture on customerfacing landing pages.
-
Manage daily program operations to drive engagement and customer acquisition.
-
Track analyze and report KPIs to ensure the program meets its goals.
-
Recommend solutions to optimize performance and increase growth.
-
Bachelors Degree or 7 years of progressive experience in sales and program management
-
Minimum 5 years of experience in program management or account management
-
Strong verbal communication and customer service skills
-
Ability to manage complex multichannel campaigns to deadlines and on budget
-
Must be able to travel 30 with a personal vehicle
-
Background in utility or real estate industries
-
Experience with:
-
Referral affinity or loyalty programs
-
Channel or program development in retail or deregulated markets
-
Affiliate marketing digital/mobile marketing
-
Social media engagement and building online communities
-
-
Office environment with local travel 30
-
Ability to stand during presentations and manage transport/setup of materials (banners giveaways etc. for events and tradeshows
Employment Type
Full Time
